Pragmatic Institute Customer Fact
Wolters Kluwer has realized a 50-74% improvement in product sales since taking Pragmatic Institute training.
Pragmatic Institute Customer Satisfaction Rating
Larry Lumsden, a Vice President of Products at TECSYS, would be very likely to recommend Pragmatic Institute for this reason:
I’ve experienced the tremendous benefits it can bring when everyone in a Product Management organization receives the Pragmatic training.
Pragmatic Institute Customer Testimonial
The concept of focusing on clear market problems is easy to describe and get buy-in on from product management and sales. This has made it easier to craft our messaging and get buy-in on that as well.
— John Wolf, Marketing Professional, Mediware Information Systems
Pragmatic Institute Customer Testimonial
We put a new launch team procedure in place that helped all areas of the business understand our launch goals. We also made sure that all departments knew what their responsibilities were. Sounds simple, but the best ideas often are.
— Chris Purcell, Senior Product Marketing Manager, Epicor Software Corporation
Pragmatic Institute Customer Testimonial
I definitely became a more strategic product manager. I’m more adept at identifying challenges accurately and being deliberate about turning insights into action. Taking the training led to me becoming more proficient at decision making.
— Jacqueline Nunley, Director of Strategy, Duetto Research
Pragmatic Institute Customer Testimonial
Pragmatic Institute training has ensured that we stay laser focused on customer problems. We only build solutions to the problems that are urgent, pervasive, and which our customers are willing to pay for.
— Business Director, Fortune 500 Aerospace & Defense Company
Pragmatic Institute Customer Testimonial
Pragmatic Institute training collects common-sense elements in a concise framework that are repeatable and applicable to many types of product development and launches. It gave us a language with which to speak to our highly engineering-centric leadership team.
— Jonathan Heath, Product Marketing Manager, Synapse Wireless
Pragmatic Institute Customer Testimonial
It takes time to effect change in an organization that’s not familiar with product management. What we learned has greatly improved our ability as consultants to educate our organization and begin the upward climb toward positive change.
— Jennifer Dobberfuhl Quinlan, Consultant, Brigham Young University
Pragmatic Institute Customer Testimonial
The Price class was really helpful in understanding how price and value are connected and where it’s appropriate to charge more money to capture value. Application of this principle, coupled with competitive intel, helped me double the revenue in one of our underperforming products less than 6 months after rolling out new pricing/messaging/positioning to the sales team.
— Brian Diaz, Director of Product, Wolters Kluwer nv
Pragmatic Institute Customer Testimonial
Pragmatic Institute training provided a framework for breaking down the complexity of managing a product suite. It also provided a common language that helped our leadership team understand what product management currently does and what they should be doing to drive towards revenue goals.
— Brian Diaz, Director of Product, Wolters Kluwer nv