Frost & Sullivan Customer Contact West Events Case Studies

Frost & Sullivan Case Study

US Bank

Introduction

This case study of Us Bank is based on an October 2022 survey of Frost & Sullivan customers by TechValidate, a 3rd-party research service.

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan:

Problems that plague today’s “traditional” trade show and conference include:
- Content being a one-way push from the podium with little interaction or Q&A
- Limited networking, dull activities, and difficult-to-build relationships due to a transient audience
- Lack of community amongst event participants
- Poor communication & customer service by organizers

Use Case

The key features and functionalities of Frost & Sullivan that the surveyed company uses:

Recommends sending 3 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

The surveyed company achieved the following results with Frost & Sullivan:

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
- A forum that allows them to get real solutions for their business challenges
- More value overall
Generated 10 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would very strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Case Study

Alta Resources

Introduction

This case study of Alta Resources is based on an October 2022 survey of Frost & Sullivan customers by TechValidate, a 3rd-party research service.

“We are able to position ourselves as CX thought leaders with key decision makers who value the customer experience and looking to improve their CX environment.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan:

Finds traditional trade shows and conferences are plagued by the following sponsor challenges:
- Transient audiences that drive few relationships
- Limited networking and dull activities, resulting in a lack of touchpoints with participants
- A lack of true decision-makers in attendance
- Too much competition
Agreed that the root causes of the demand generation activities that failed to deliver a return in the last 24 months were:
- Due to the fact that the right messages were delivered to the wrong audience
- Due to the lack of an integrated marketing strategy (which produced a short shelf-life)

Use Case

The key features and functionalities of Frost & Sullivan that the surveyed company uses:

Reasons the Frost & Sullivan Executive MindXchange are unique and valuable.
- Positioning of vendors as peers
- An environment that fosters relationship building
- Access & time to meet with true decision makers
Chose Frost & Sullivan’s Brand and Demand Solutions Practice as a trusted marketing partner for the following reasons:
- Integrated marketing approach
- End-to-end solutions that focus on the return
- Best-in-class program management and support

Results

The surveyed company achieved the following results with Frost & Sullivan:

Based on the executive audience in attendance, the format of the Executive MindXchange, and Frost & Sullivan’s focus on driving a “Return on Relationships” (ROR), they expect their sales cycle to be reduced by 33%.
Ability to generate ROI is 2 times as likely at the Frost & Sullivan MindXchange vs other events.
Would strongly recommend sponsorship of the Frost & Sullivan MindXchange to a peer.
They agree that Frost & Sullivan’s Executive MindXchange is the best sponsorship investment in the market.
Generated a return that was 5 times the investment as a past sponsor.

Frost & Sullivan Case Study

In Their Own Words: A Customer’s Experience at Frost & Sullivan’s Executive MindXchange

Introduction

This case study of a Global 500 computer software company is based on a November 2018 survey of Frost & Sullivan customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“Industry connections/networking in a private setting and learning about emerging technologies.”

“AI, Cloud Strategy and the evolution of Customer Satisfaction and Experience.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan:

Problems that plague today’s “traditional” trade show and conference include:
- Speakers which are not qualified to present on a topic/content which does not stay on point
- Content being a one-way push from the podium with little interaction or Q&A
- Presentations which produce too few action items and takeaways
- Aggressive sales tactics by sponsoring & exhibiting companies

Use Case

The key features and functionalities of Frost & Sullivan that the surveyed company uses:

Recommends sending 3 team members to the Frost & Sullivan Executive MindXchange based on the number of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

The surveyed company achieved the following results with Frost & Sullivan:

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Increased networking & relationship building
- A forum which allows them to get real solutions for their business challenges
- More value overall
Generated 15 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would very strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Executive MindXchange Case Study

Upstream Works Software Limited

Introduction

This case study of Upstream Works Software Limited is based on a November 2017 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

“It’s the best non-industry specific event on the market due to the amazing ability for networking and driving relationships with decision makers. The practitioners aren’t there to buy from you, but you are there to know them so that when they are in a position to buy, you are trusted.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Finds traditional trade shows and conferences are plagued by the following sponsor challenges:
- Transient audiences that drive few relationships
- Content and presentations that are inconsistent and a one-way push from the podium
- Limited networking and dull activities, resulting in lack of touch points with participants
- A lack of true decision makers in attendance
Agreed that the root causes of the demand generation activities that failed to deliver a return in the last 24 months were:
- Due to the fact that the right messages were delivered to the wrong audience
- Due to the lack of an integrated marketing strategy (which produced a short shelf-life)

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Reasons the Frost & Sullivan Executive MindXchange are unique and valuable.
- Positioning of vendors as peers
- An environment that fosters relationship building
- Nonstop networking
- Access & time to meet with true decision makers

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Generated 10 relationships with decision makers as a result of the Frost & Sullivan Executive MindXchange.
Would very strongly recommend sponsorship of the Frost & Sullivan MindXchange to a peer.
Generated a return that was 10 times the investment as a past sponsor.

Frost & Sullivan Executive MindXchange Case Study

Tech Style’s Experience: “Tremendous Value!”

Introduction

This case study of TechStyle is based on a November 2017 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

“The value was tremendous as it helps me stay connected to the latest happenings in the space, and it’s a great networking event as well!”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Problems that plague today’s “traditional” trade show and conference include:
- Speakers which are not qualified to present on a topic/content which does not stay on point
- Aggressive sales tactics by sponsoring & exhibiting companies
- The audience being too young

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Evaluates the following as some of the most important factors when deciding on an event:
- The content
- The location
- The property
- The vendors/sponsors
- The reputation of the event
Recommends sending 2 team members to the Frost & Sullivan Executive MindXchange based on the number of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
- A forum which allows them to get real solutions for their business challenges
- More value overall
Generated 20 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as timely and relevant.
would not choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Executive MindXchange Case Study

S&P 500 Financial Services Company

Introduction

This case study of a S&P 500 financial services company is based on an October 2017 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“Ability to bring back actionable learnings.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Problems that plague today’s “traditional” trade show and conference include:
- Speakers which are not qualified to present on a topic / content which does not stay on point
- Presentations which produce too few action items and takeaways
- Aggressive sales tactics by sponsoring & exhibiting companies
- The audience being too young

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Evaluates the following as some of the most important factors when deciding on an event:
- The speakers
- The content
- The audience
Recommends sending 2 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Increased networking & relationship building
- A forum which allows them to get real solutions for their business challenges
Generated 5 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would very strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Executive MindXchange Case Study

eBay

Introduction

This case study of eBay is based on a November 2016 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

“So much information, great topics, timely and relevant.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Problems that plague today’s “traditional” trade show and conference include:
- Speakers which are not qualified to present on a topic/content which does not stay on point
- Content being a one-way push from the podium with little interaction or Q&A

Use Case

Recommends sending 3 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Access to best practices
Increased networking & relationship building
Garnered real solutions for their business challenges

Generated 5 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Executive MindXchange Case Study

PSEG Long Island

Introduction

This case study of PSEG Long Island is based on a November 2016 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

“I strongly recommend this event to my colleagues and/or peers.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Problems that plague today’s “traditional” trade show and conference include:
- Content being a one-way push from the podium with little interaction or Q&A
- Presentations which produce too few action items and takeaways

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Recommends sending 2 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Garnered real solutions for their business challenges
More value overall

Generated 5 real business and personal relationships

Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.

Would strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Executive MindXchange Case Study

Here from our Customers! Big Lots Describes MindXchange Experience

Introduction

This case study of Big Lots is based on a November 2016 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Problems that plague today’s “traditional” trade show and conference include:
- Speakers which are not qualified to present on a topic/content which does not stay on point
- Limited networking, dull activities, and difficult-to-build relationships due to a transient audience
- Aggressive sales tactics by sponsoring & exhibiting companies
- Lack of community amongst event participants
- Poor communication & customer service by organizers

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Evaluates the following as some of the most important factors when deciding on an event:
- The speakers
- The content
- The audience
- The organizer
Recommends sending 4 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
- A forum which allows them to get real solutions for their business challenges
- More value overall
Generated 5 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.
would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would very strongly recommend this event to their colleagues and/or peers.

Frost & Sullivan Executive MindXchange Case Study

Smart Action

Introduction

This case study of SmartAction is based on a November 2016 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Finds traditional trade shows and conferences are plagued by the following sponsor challenges:
- Transient audiences that drive few relationships
- Content and presentations that are inconsistent and a one-way push from the podium
- Limited networking and dull activities, resulting in lack of touch points with participants
- A lack of true decision makers in attendance
- Too much competition
- A lack of ROI
Agreed that the root causes of the demand generation activities that failed to deliver a return in the last 24 months were:
- Due to false promises by the vendor
- Due to the lack of an integrated marketing strategy (which produced a short shelf-life)

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Reasons the Frost & Sullivan Executive MindXchange are unique and valuable.
- Positioning of vendors as peers
- The ratio of decision makers in attendance
- An environment that fosters relationship building
- Nonstop networking
- Access & Time to Meet with True Decision Makers
They agree that Frost & Sullivan’s Executive MindXchange is the best sponsorship investment in the market.
Chose Frost & Sullivan as a trusted marketing partner for the following reasons:
- Ability to reach our target audience
- Access to analysts/industry thought leadership

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Generated 15 relationships with decision makers as a result of the Frost & Sullivan Executive MindXchange.
Ability to generate ROI is 5 times as likely at the Frost & Sullivan MindXchange vs other events.
Would very strongly recommend sponsorship of the Frost & Sullivan MindXchange to a peer.

Frost & Sullivan Executive MindXchange Case Study

Large Enterprise Computer Software Company

Introduction

This case study of a large enterprise computer software company is based on a November 2016 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“This event helped us get closer to some of our existing customers and helped us to continue to build that relationship. The new prospects we met had an opportunity to really get to know us and we were able to better understand their specific challenges and understand how our solutions could provide value to their organizations.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Finds traditional trade shows and conferences are plagued by the following sponsor challenges:
- Transient audiences that drive few relationships
- Content and presentations that are inconsistent and a one-way push from the podium
- Limited networking and dull activities, resulting in lack of touch points with participants
- A lack of true decision makers in attendance
- PR opportunities rather than demand generation drivers
- A lack of ROI

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Reasons the Frost & Sullivan Executive MindXchange are unique and valuable.
- Positioning of vendors as peers
- The ratio of decision makers in attendance
- An environment that fosters relationship building
- Nonstop networking
- Access & Time to Meet with True Decision Makers
They agree that Frost & Sullivan’s Executive MindXchange is the best sponsorship investment in the market.
Chose Frost & Sullivan’s Brand and Demand Solutions Practice as a trusted marketing partner for the following reasons:
- Ability to reach our target audience
- Trusted 3rd party independent brand that drives credibility to their message/brand
- Access to analysts/industry thought leadership
- Unique approach to marketing (new marketing channels)
- Confidence in their ability to deliver as advertised

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Generated 10 relationships with decision makers as a result of the Frost & Sullivan Executive MindXchange.

Would very strongly recommend sponsorship of the Frost & Sullivan MindXchange to a peer.

Frost & Sullivan Executive MindXchange Case Study

Genesys

Introduction

This case study of Genesys is based on a November 2016 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan Executive MindXchange:

Finds traditional trade shows and conferences are plagued by the following sponsor challenges:
- Transient audiences that drive few relationships
- Limited networking and dull activities, resulting in lack of touch points with participants
- A lack of true decision makers in attendance
- A lack of ROI

Use Case

The key features and functionalities of Frost & Sullivan Executive MindXchange that the surveyed company uses:

Reasons the Frost & Sullivan Executive MindXchange are unique and valuable.
- Positioning of vendors as peers
- An environment that fosters relationship building
- Access & Time to Meet with True Decision Makers
They agree that Frost & Sullivan’s Executive MindXchange is the best sponsorship investment in the market.
Chose Frost & Sullivan’s Brand and Demand Solutions Practice as a trusted marketing partner for the following reasons:
- Ability to reach our target audience
- Integrated marketing approach
- Trusted 3rd party independent brand that drives credibility to their message/brand
- Access to analysts/industry thought leadership

Results

The surveyed company achieved the following results with Frost & Sullivan Executive MindXchange:

Generated 20 relationships with decision makers as a result of the Frost & Sullivan Executive MindXchange.
Ability to generate ROI is 5 times as likely at the Frost & Sullivan MindXchange vs other events.
Would very strongly recommend sponsorship of the Frost & Sullivan MindXchange to a peer.
Generated a return that was 25 times the investment as a past sponsor.

Case Study: S&P 500 Computer Software Company

Introduction

This case study of a S&P 500 computer software company is based on a October 2015 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

Challenges

Problem that plagues today’s “traditional” trade show and conference include:
- Content being a one-way push from the podium with little interaction or Q&A

Use Case

Evaluates the following as some of the most important factors when deciding on an event:
- The content
- The audience
Recommends sending 2 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.

Results

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
Generated 5 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would very strongly recommend this event to their colleagues and/or peers.

Invaluable Connections

Introduction

This case study of a large enterprise health care company is based on a October 2014 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“The connections I made through the conference was invaluable. I appreciated the vendors providing the quick 10 minute overview of their products to help determine which may be a fit for our organization in the future.”

Challenges

Problems that plague today’s “traditional” trade show and conference include:
- Content is a one-way push from the podium with little interaction or Q&A
- Networking is limited & activities are dull and relationships are difficult to develop due to transient audience
- Aggressive sales tactics by sponsoring & exhibiting companies
- Poor communication & customer service by organizers
- The audience is too junior

Use Case

Rates the networking as very good at the Frost & Sullivan Executive MindXchange.
Recommends sending 1 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.
More likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
- A forum which allows them to get real solutions for their business challenges
Generated 10 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as timely and relevant.
Would not choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would strongly recommend this event to their colleagues and/or peers.

Case Study: Global 500 Banking Company

Introduction

This case study of a Global 500 banking company is based on a November 2014 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

Challenges

Problems that plague today’s “traditional” trade show and conference include:
- Content is a one-way push from the podium with little interaction or Q&A
- Presentations produce too few action items and takeaways – too theoretical
- Aggressive sales tactics by sponsoring & exhibiting companies

Use Case

Rates the networking as good at the Frost & Sullivan Executive MindXchange.
Recommends sending 3 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
Generated 5 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as timely and relevant.
Would not choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would recommend this event to their colleagues and/or peers.

Case Study: Small Business Computer Software Company Cites Excellent Networking

Introduction

This case study of a small business computer software company is based on a November 2014 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

Challenges

Finds traditional trade shows and conferences are plagued with the following sponsor challenges:
- Transient audiences that drive few relationships
- Limited networking and dull activities, resulting in lack of touch points with participants
- A lack of true decision makers in attendance
- PR opportunities rather than demand generation drivers

Use Case

Generates their greatest returns from the following marketing tactics:
- Webinars
- Event sponsorship
Finds the Frost & Sullivan Executive MindXchange so unique and valuable in comparison to other events their company sponsors due to:
- Environment that fosters relationship building
- Nonstop networking
Agrees that Frost & Sullivan’s Executive MindXchange is the best sponsorship investment in the market.

Results

Leveraged 15 different touch points through their sponsorship of the Frost & Sullivan Executive MindXchange.
Generated 10 relationships with decision makers as a result of the Frost & Sullivan Executive MindXchange.
Ability to generate ROI is 10 times as likely at the Frost & Sullivan MindXchange vs other events.
Would very strongly recommend sponsorship of the Frost & Sullivan MindXchange to a peer.
Generated a return that was 5 times the investment as a past sponsor.

Case Study: Apollo Group, Inc.

Introduction

This case study of Apollo Group, Inc. is based on a October 2014 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

Challenges

Problems that plague today’s “traditional” trade show and conference include:
- Content does not stay on point and speakers are not qualified to present on topic
- Presentations produce too few action items and takeaways – too theoretical
- Networking is limited & activities are dull and relationships are difficult to develop due to transient audience
- Aggressive sales tactics by sponsoring & exhibiting companies

Use Case

Rates the networking as outstanding at the Frost & Sullivan Executive MindXchange.
Recommends sending 3 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.

Results

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Increased networking & relationship building
- More value overall
Generated 15 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would strongly recommend this event to their colleagues and/or peers.

Participant Case Study: Blue Cross And Blue Shield Of North Carolina

Introduction

This case study of Blue Cross and Blue Shield of North Carolina is based on a October 2014 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

“I was able to interact with other professionals that are facing or have faced the same challenges my organization faces. I was able to mine best practices and examine solutions that will assist. Excellent participants, presenters and sponsors.”

Challenges

Problems that plague today’s “traditional” trade show and conference include:
- Presentations produce too few action items and takeaways – too theoretical
- Aggressive sales tactics by sponsoring & exhibiting companies
- Lack of community amongst event participants
- The audience is too junior

Use Case

Rates the networking as outstanding at the Frost & Sullivan Executive MindXchange.
Recommends sending 2 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.
Is more likely to inquire about future services if a solution provider sponsored the Frost & Sullivan Executive MindXchange.

Results

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
- A forum which allows me to get real solutions to my business challenges
- More value overall
Generated 10 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as very timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would very strongly recommend this event to their colleagues and/or peers.

Case Study: Blinds.Com

Introduction

This case study of Blinds.com is based on a October 2014 survey of Frost & Sullivan Executive MindXchange customers by TechValidate, a 3rd-party research service.

“During the Frost & Sullivan Executive MindXchange I was able to share issues, ideas, and learn what my peers were doing in various industries. I found that to be very helpful in gauging where my focus should be for strategic planning purposes.”

Challenges

Problems that plague today’s “traditional” trade show and conference include:
- Content does not stay on point and speakers are not qualified to present on topic
- Content is a one-way push from the podium with little interaction or Q&A
- Presentations produce too few action items and takeaways – too theoretical
- Aggressive sales tactics by sponsoring & exhibiting companies
- The audience is too junior

Use Case

Rates the networking as outstanding at the Frost & Sullivan Executive MindXchange.
Recommends sending 2 team members to the Frost & Sullivan Executive MindXchange based on the amount of networking opportunities and range of content being delivered.

Results

Reported that the unique interactive structure of a Frost & Sullivan Executive MindXchange leads to the following benefits:
- Access to best practices
- Increased networking & relationship building
- More value overall
Generated 10 real business and personal relationships at the Frost & Sullivan Executive MindXchange.
Rates the content received at the Frost & Sullivan Executive MindXchange as timely and relevant.
Would choose to attend the Frost & Sullivan Executive MindXchange if they could only go to one external event a year.
Would strongly recommend this event to their colleagues and/or peers.

TechValidate Research on Frost & Sullivan Customer Contact West Events

19 Case Studies

US Bank

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan

Alta Resources

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan

In Their Own Words: A Customer’s Experience at Frost & Sullivan’s Executive MindXchange

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan

Upstream Works Software Limited

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

Tech Style’s Experience: “Tremendous Value!”

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

S&P 500 Financial Services Company

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

eBay

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

PSEG Long Island

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

Here from our Customers! Big Lots Describes MindXchange Experience

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

Smart Action

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

Large Enterprise Computer Software Company

Introduction

Challenges

Use Case

Results

Company Profile

About Frost & Sullivan Executive MindXchange

Genesys