Frost & Sullivan Customer Research
What makes the Frost & Sullivan Executive MindXchange so unique and valuable in comparison to other events your company sponsors?
| Positioning of vendors as peers |
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| An environment that fosters relationship building |
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| Nonstop networking |
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| The ratio of decision makers in attendance |
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| Access & time to meet with true decision makers |
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Frost & Sullivan Executive MindXchange Customer Research
What makes Customer Contact West: A Frost & Sullivan Executive MindXchange so unique and valuable in comparison to other events your company sponsors?
| An environment that fosters relationship building |
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| Positioning of vendors as peers |
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| Nonstop networking |
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| Access & Time to Meet with True Decision Makers |
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| The ratio of decision makers in attendance |
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Frost & Sullivan Executive MindXchange Customer Research
Sponsors of Customer Contact West were asked… “What are the problems that plague today’s “traditional” trade show and/or conference?”
| Lack of true decision makers in attendance |
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| Networking is limited & activities are dull, resulting in lack of touch points with participants |
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| Content and presentations are inconsistent and a one-way push from the podium |
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| Transient audience drives few relationships |
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| Lack of ROI |
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| More a PR opportunity vs demand generation vehicle |
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| Too much competition |
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| Poor communication & customer service by organizers |
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What are the problems that plague today’s “traditional” trade show and/or conference?
| Bait & Switch: Content does not stay on point and speakers are not qualified to present on topic |
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| Content is a one-way push from the podium with little interaction or Q&A |
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| Presentations produce too few action items and takeaways - too theoretical |
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| Networking is limited & activities are dull and relationships are difficult to develop due to transient audience |
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| Aggressive sales tactics by sponsoring & exhibiting companies |
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| Lack of community amongst event participants |
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| Poor communication & customer service by organizers |
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| Audience is too junior |
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The unique interactive structure of a Frost & Sullivan Executive MindXchange leads to:
| Access to best practices |
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| Increased networking & relationship building |
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| A forum which allows me to get real solutions to my business challenges |
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| More value overall |
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The unique interactive structure of a Frost & Sullivan Executive MindXchange leads to:
| Increased networking & relationship building |
|
|
| Access to best practices |
|
|
| A forum which allows me to get real solutions to my business challenges |
|
|
| More value overall |
|
The unique interactive structure of a Frost & Sullivan Executive MindXchange leads to:
| Increased networking & relationship building |
|
|
| Access to best practices |
|
|
| A forum which allows me to get real solutions to my business challenges |
|
|
| More value overall |
|
The unique interactive structure of a Frost & Sullivan Executive MindXchange leads to Increased networking & relationship building according to 77% of participants!
| Access to best practices |
|
|
| Increased networking & relationship building |
|
|
| A forum which allows me to get real solutions to my business challenges |
|
|
| More value overall |
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