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TechValidate Research on The Skills Connection

These pages present data that TechValidate has sourced via direct research with verified customers and users of The Skills Connection. TechValidate stands behind the authenticity of all published data. Learn more »



851 Data Points Collected

129 Published TechFacts

11 Published Charts

43 Published Case Studies



Selected Research Highlights


Case Study: Large Enterprise Professional Services Company

Introduction

This case study of a large enterprise professional services company is based on a March 2016 survey of The Skills Connection customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We leverage The Skills Connection to facilitate our ongoing analyst relations for specific target analysts including our Gartner Magic Quadrant (MQ) submission.”

“The Skills Connection team has been extremely valuable in providing insights and understanding the challenge at hand, and quickly helping us assemble our story, as we engage with the analysts.”

“The Skills Connection was able to help us with formulating our story, which resulted in a positive movement in our MQ position and improvement in our relationship with a number of the analysts. Additionally, the Skills Connection team’s previous experience, as analysts in the industry, has provided us invaluable insights on how to engage and communicate with the analysts.”

“They have been a great partner for us and a firm that I would definitely recommend.”

Challenges

  • Engaged with The Skills Connection for the following reasons:
    • Did not have the in-house expertise to effectively engage with analysts
    • Wanted to learn how to effectively differentiate themselves from their competitors when talking with analysts
    • Wanted to change their position in the MQ/Wave/Marketscape to generate new business

Use Case

  • Uses The Skills Connection to:
    • Provide the necessary expertise to effectively engage analysts
    • Show them how to gather the right information for analysts
    • Show them how to effectively communicate their story to analysts
    • Help them improve their position in an MQ/Wave/Marketscape
    • Create an internal learning environment so that their team can be more effective in the future
    • Provide the tools and best practices needed to build a strong case for analysts
    • Create compelling evidence-based cases for analysts

Results

  • Experiences gained with The Skills Connection:
    • Confidence communicating the unique value of their solution to analysts
    • The ability to create a strong evidence-based case to analysts covering their product / service
    • The skills needed to communicate with analysts in the future
  • Benefits from working with The Skills Connection:
    • Positively shifted their position in the MQ/Wave/Marketscape
    • Received better results than when they had engaged with analysts
    • Provided their internal team the tools and skills to effectively engage with analysts
    • Effectively communicates the unique value of their products / services
  • Rates The Skills Connection 4 out of 5 stars.

Why Companies Engage The Skills Connection

Which of the following statements describe what prompted you to engage with The Skills Connection?

We did not have the in-house expertise to effectively engage with analysts
50%
We wanted to learn how to effectively differentiate ourselves from our competitors when talking with analysts
63%
We wanted to change our position in the MQ/Wave/Marketscape to generate new business
82%
We were concerned that coverage of our product/services by analysts would negatively impact our business
16%

The Skills Connection Case Study

Medium Enterprise Telecommunications Equipment Company

Introduction

This case study of a medium enterprise telecommunications equipment company is based on a June 2016 survey of The Skills Connection customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“The team at The Skills Connection is first-class. They are easy to work with, have an incredible knowledge of the industry, are quick to react, and really want to make an impact for your company. I would recommend them to anyone.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select The Skills Connection:

  • Engaged with The Skills Connection for the following reasons:
    • Wanted to learn how to effectively differentiate themselves from their competitors when talking with analysts
    • Wanted to change their position in the MQ/Wave/Marketscape to generate new business

Use Case

The key features and functionalities of The Skills Connection that the surveyed company uses:

  • Uses The Skills Connection to:
    • Provide the necessary expertise to effectively engage analysts
    • Show them how to gather the right information for analysts
    • Show them how to effectively communicate their story to analysts
    • Help them improve their position in an MQ/Wave/Marketscape
    • Focus just on what was needed, and avoid wasting time on anything else
    • Provide the tools and best practices needed to build a strong case for analysts

Results

The surveyed company achieved the following results with The Skills Connection:

  • Experiences gained with The Skills Connection:
    • Confidence communicating the unique value of their solution to analysts
    • The skills needed to communicate with analysts in the future
    • Unique insights about their solution that were instrumental in winning over analysts
  • Benefits from working with The Skills Connection:
    • Made the most effective use of their internal resources
    • Received better results than when they had engaged with analysts
    • Effectively communicates the unique value of their products / services
  • Rates The Skills Connection 5 out of 5 stars.

Rating The Skills Connection

5/5 Stars

How our organization uses The Skills Connection:

We leverage The Skills Connection to refine our approach with the analyst community and ensure that we communicate effectively. They provide us with an annual strategy and then work with us to ensure we are executing effectively on that plan.

Would you recommend The Skills Connection?

Yes we would recommend The Skills Connections. Employing The Skills Connection is like hiring an analyst bootcamp. They will work with your team to develop and refine your companies analyst strategy and then continually push your team to execute.

Ensuring Our Clients Hit the Challenging Analyst Deadlines

When asked if The Skills Connection ensured they met schedules and deadlines for the analysts, customers said:

Strongly Agree: 61%
Agree: 38%
Disagree: 2%

The Skills Connection Customer Review

5/5 Stars

How our organization uses The Skills Connection:

Support in MQ pitch.

Would you recommend The Skills Connection?

Definitely.



More to Explore



About The Skills Connection

The Skills Connection helps technology companies to get the right results from analyst engagement. They work with technology clients that want to optimize their chances of success in a Gartner MQ or Forrester Wave assessment. In addition, they work with elite analyst firms, providing coaching and training services to sharpen delivery and improve client satisfaction and renewal rates.

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