Original Research on Trello

Trello Customer Research

What were the top reasons you decided to use Trello?

Manage projects and work	86%
Ease of use and implementation	52%
Have a single source of truth for teamwork	38%
Customize workflows	30%
Equip a remote workforce	29%
Replace other tools	21%
We use other Atlassian tools and wanted to standardize across teams	6%
Other	7%

Trello Case Study

Sprout Social

Introduction

This case study of Sprout Social is based on a September 2020 survey of Trello customers by TechValidate, a 3rd-party research service.

“My team used to have weekly stand-ups to chat through the progress of our work. Now that we’ve switched to a remote environment we naturally have more virtual meetings. We’ve had to reevaluate how we spend our time and with the use of Trello, can now limit the number of meetings we have regarding specific projects. We can turn to Trello for updates rather than hopping into meetings. "

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Trello:

Use Trello:
- To manage projects and work
- For the ease of use and implementation

Use Case

The key features and functionalities of Trello that the surveyed company uses:

Outside of boards, lists, and cards, they said that the following have been most beneficial to their tem and workflows:
- Attachments
- Card covers and colors
- Checklists
- Due dates
- Labels
Said that the following have been the most valuable for team management and administrative control:
- Board visibility management (ex. public boards)
- Membership controls (Team admins, Team members, Observers)
Said the following teams are using Trello:
- Human Resources

Results

The surveyed company achieved the following results with Trello:

Said they have experienced the following since using Trello:
- More efficient collaboration across teams and projects
- Visibility and transparency on goals and outcomes
- Clarity around project and task ownership, deadlines, and blockers
- Improved communication between co-workers and teams
- Increased team productivity
Said that Trello has improved their team’s productivity by 65-80%.

Trello Customer Statistic

Since adopting Trello, 85% of organizations state they now spend less time looking for resources because of its intuitive design.

85%

Trello Customer Statistic

34% of surveyed customers said they also evaluated Microsoft Teams before choosing Trello

34%

Trello Customer Research

Top Trello Enterprise Use-Cases

How do you use Trello?

Ongoing Project Management	71%
Daily To-Do List	58%
Team Meetings	24%
Team Onboarding	24%
Team Brainstorms	19%
Product Roadmapping	17%
Asset or Resource Hub	12%
Team Retrospectives	10%
Editorial/Social Media Calendar	6%
Invoice/Inventory Tracking	5%
CRM	1%

TechValidate Research on Trello

These pages present data that TechValidate has sourced via direct research with verified customers and users of Trello. TechValidate stands behind the authenticity of all published data. Learn more »

About TechValidate Research

Selected Research Highlights

Sprout Social

Introduction

Challenges

Use Case

Results

Company Profile

Top Trello Enterprise Use-Cases

More to Explore

About Trello

Trello is a web-based Kanban-style list-making application which is a subsidiary of Atlassian. Originally created by Fog Creek Software in 2011, it was spun out to form the basis of a separate company in 2014 and later sold to Atlassian in January 2017. The company is based in New York City, U.S.