An Application Manager of a small business food company is very likely to recommend Qlik for the following reason:
Qlik is a great tool for data aggregation and reporting. Easy to use, flexible, and quick.
A Senior IT Architect of a large enterprise health care company is very likely to recommend Qlik for the following reasons:
Qlik’s ability to handle large data sets, its associative property to identify quick relations within the data, and the responsiveness of the Qlik Community to help us find solutions to problems.
Qlik has freed the IT department from constantly producing data for different individuals. Often those requests were incomplete and the produced data was therefore inaccurate. Now, the user asks what he/she wants, without trying to translate into a technical request that will be interpreted by IT.
— IT Professional, Large Enterprise Telecommunications Services Company