TechValidate Research on Frost & Sullivan ARCHIVED Surveys

These pages present data that TechValidate has sourced via direct research with verified customers and users of Frost & Sullivan ARCHIVED Surveys. TechValidate stands behind the authenticity of all published data. Learn more »



703 Customers Surveyed

6,119 Data Points Collected

478 Published TechFacts

75 Published Charts

36 Published Case Studies



Selected Research Highlights


Frost & Sullivan White Paper Case Study

Leveraging Frost & Sullivan’s White Papers for Thought Leadership and Demand Generation

Introduction

This case study of a S&P 500 computer software company is based on an April 2019 survey of Frost & Sullivan White Paper customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“Provides independent awareness and validation of the critical elements for prospects to consider in this space.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan White Paper:

  • Solved the following challenges with a Frost & Sullivan White Paper:
    • Increase pipeline generation
    • Improve thought leadership

Use Case

The key features and functionalities of Frost & Sullivan White Paper that the surveyed company uses:

  • Would contract for a Frost & Sullivan White Paper for the following reasons:
    • Accelerate a sales cycle with existing prospects
    • Position as a thought leader
    • Position as a market leader

Results

The surveyed company achieved the following results with Frost & Sullivan White Paper:

  • Rated the content of a Frost & Sullivan White Paper as better than most in comparison to other 3rd Party White Papers they’ve read.
  • Rated the content of a Frost & Sullivan White Paper as better in comparison to a White Paper written by their own organization.
  • Rated the Frost & Sullivan analyst assigned to a White Paper as very Good.
  • Would strongly recommend a Frost & Sullivan White Paper as a thought leadership tool.
  • Would strongly recommend a Frost & Sullivan White Paper as a demand generation tool.
  • agree that by leveraging the Frost & Sullivan White Paper, they are confident they will be able to uncover and reach new prospects, and generate a positive return on their investment.
  • agrees with the statement: “As a result of the 3rd party positioning of a Frost & Sullivan White Paper, the credibility of our message to market increased significantly.”

It’s a Slam Dunk!! 93% recommend companies sending more than two representatives!!!

Based on the amount of networking opportunities and range of content being delivered at the Frost & Sullivan Executive MindXchange, I would recommend companies send ____ team member(s).

2
60%
3
20%
5
13%
1
7%

Frost & Sullivan White Paper Case Study

An Enterprise Computer Software Company Improves Demand Generation With Frost & Sullivan White Paper

Introduction

This case study of a medium enterprise computer software company is based on a survey of Frost & Sullivan White Paper customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

Challenges

The business challenge that led the profiled company to evaluate and ultimately select Frost & Sullivan White Paper:

*Improve demand generation

Use Case

The key features and functionalities of Frost & Sullivan White Paper that the surveyed company uses:

  • Access to new prospects
  • Accelerate a sales cycle with existing prospects
  • Position as a thought leader

Results

The surveyed company achieved the following results with Frost & Sullivan White Paper:

  • Rated the content of a Frost & Sullivan White Paper as better than most in comparison to other third-party White Papers they’ve read.
  • Rated the content of a Frost & Sullivan White Paper as significantly better in comparison to a White Paper written by their own organization.
  • Rated the Frost & Sullivan analyst assigned to a White Paper as Very Good.
  • Would recommend a Frost & Sullivan White Paper as a thought leadership tool.
  • Would recommend a Frost & Sullivan White Paper as a demand generation tool.
  • Agrees with the statement: “As a result of the third-party positioning of a Frost & Sullivan White Paper, the credibility of our message to market increased significantly.”

Frost & Sullivan Executive MindXchange Customer Fact

Using The Right Model That Delivers Real Results

A medium enterprise professional services company finds that traditional trade shows and conferences are plagued by content and presentations that are inconsistent and a one-way push from the podium, limited networking and dull activities resulting in lack of touch points with participants, poor communication & customer service by organizers, a lack of true decision makers in attendance, and a lack of ROI.

Frost & Sullivan Executive MindXchange Customer Testimonial

Nurture Insights Gained via the On-Site Community of Experts Throughout the Year

The value is still ongoing. I have been catching up with several folks I met at the event through this week – 2 weeks after the event. The Healthcare roundtable discussion went exceptionally well and sharing best practices / growth ideas with industry colleagues was very beneficial.

Justin Hipps, Director, HealthLink Dimensions

Frost & Sullivan’s Executive MindXchanges Are Years Ahead Of Your Everyday Trade Show

The unique interactive structure of a Frost & Sullivan Executive MindXchange leads to:

Access to best practices
33%
Increased networking & relationship building
74%
A forum which allows me to get real solutions to my business challenges
15%
More value overall
30%


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