TechValidate Research on GreenPath Financial Wellness

These pages present data that TechValidate has sourced via direct research with verified customers and users of GreenPath Financial Wellness. TechValidate stands behind the authenticity of all published data. Learn more »



781 Customers Surveyed

5,476 Data Points Collected

103 Published TechFacts

17 Published Charts

4 Published Case Studies



Selected Research Highlights


GreenPath Financial Wellness Customer Satisfaction Rating

A Manager at a membership organization would be very likely to recommend GreenPath Financial Wellness for this reason:

Greenpath offers an array of services that are beneficial before a person is in financial trouble or begins to struggle financially. It’s a resource that can help a person become financially stronger so they can obtain the things they want in their future.

GreenPath Financial Wellness Case Study

Case Study: Palmetto Citizens Federal Credit Union

Introduction

This case study of Palmetto Citizens Federal Credit Union is based on a February 2021 survey of GreenPath Financial Wellness customers by TechValidate, a 3rd-party research service.

“We have enjoyed offering the GreenPath service to our members, and have always received excellent comments from our members using the service.”

“GreenPath has been very accommodating in assisting our credit union with staff training/retraining and provides valuable reporting assistance to help us gauge our member’s usage of the service.”

“We also appreciate the opportunity to provide a valuable service used by so many members.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select GreenPath Financial Wellness:

  • Why they partnered with GreenPath:
    • Because members or customers were struggling with their finances

Use Case

The key features and functionalities of GreenPath Financial Wellness that the surveyed company uses:

  • Using the GreenPath Financial Wellness Program in the following areas:
    • Education
  • GreenPath offerings/capabilities:
    • Financial Counseling: Very Important
    • Debt Management Plan (DMP): Very Important
    • Partner Center Access (Marketing Materials): Important
    • Educational Resources such as CheckRight, Worksheets, on-line courses, PowerPoint Presentations, Workshops, etc.: Important
    • Staff Resources – Staff Training, Toolkits, Job-Aids: Important

Results

The surveyed company achieved the following results with GreenPath Financial Wellness:

  • After partnering with GreenPath, they saw a positive impact within the first 3 months on members/customers and their financial institution.
  • Partnering with GreenPath Financial Wellness, they have enhanced their ability to:
    • Support members/customers in reaching financial goals
    • Develop stronger relationships with members/customers and improve member/customer satisfaction
    • Increase payback of member/customer debt through debt management plans
    • Provide impactful financial literacy resources to staff and members/customers
      *The credit union has learned the following through their partnership with GreenPath:
    • GreenPath offers exceptional partner support
    • GreenPath offers an outstanding member/customer experience
    • partnering with GreenPath has improved their financial institution’s performance
    • partnering with GreenPath has improved staff engagement
    • GreenPath is genuinely concerned about the well-being of their members/customers
  • Benefits their members/customers have experienced since partnering with GreenPath:
    • Reduced financial stress
    • Improved credit scores
    • Greater reduced debt
  • How they would describe their GreenPath partnership?
    • Reliable
    • Good value for the investment
    • Empathetic

GreenPath Financial Wellness Case Study

Together Credit Union

Introduction

This case study of Together Credit Union is based on a March 2021 survey of GreenPath Financial Wellness customers by TechValidate, a 3rd-party research service.

“The support offered by GreenPath has been tremendous!
"

Challenges

The business challenges that led the profiled company to evaluate and ultimately select GreenPath Financial Wellness:

  • Why they partnered with GreenPath:
    • Because members or customers were struggling with their finances
    • Because their staff was need of financial wellness resources
    • Out of a desire to support/provide financial literacy resources to the community

Use Case

The key features and functionalities of GreenPath Financial Wellness that the surveyed company uses:

  • Using the GreenPath Financial Wellness Program in the following areas:
    • Collections
    • Education
    • Marketing
    • Call Center
  • GreenPath offerings/capabilities:
    • Financial Counseling: Very Important
    • Debt Management Plan (DMP): Very Important
    • Partner Center Access (Marketing Materials): Very Important
    • Educational Resources such as CheckRight, Worksheets, on-line courses, PowerPoint Presentations, Workshops, etc.: Very Important
    • Staff Resources – Staff Training, Toolkits, Job-Aids: Very Important

Results

The surveyed company achieved the following results with GreenPath Financial Wellness:

  • After partnering with GreenPath, they saw a positive impact longstanding partner – not sure of the answer to this on members/customers and their financial institution.
  • Partnering with GreenPath Financial Wellness, they have enhanced their ability to:
    • Support members/customers in reaching financial goals
    • Develop stronger relationships with members/customers and improve member/customer satisfaction
    • Increase payback of member/customer debt through debt management plans
    • Improve collection results
    • Mitigate risk of charge-offs and bankruptcies
    • Reduce strain on staff resources
    • Provide impactful financial literacy resources to staff and members/customers
  • Level of agreement with the following:
    • GreenPath offers exceptional partner support: strongly agree
    • GreenPath offers an outstanding member/customer experience: agree
    • partnering with GreenPath has improved their financial institution’s performance: strongly agree
    • partnering with GreenPath has improved staff engagement: agree
    • GreenPath is genuinely concerned about the well-being of their members/customers: strongly agree
  • Benefits their members/customers have experienced since partnering with GreenPath:
  • Reduced financial stress
  • Greater reduced debt
  • Increased financial health and confidence
  • How they would describe their GreenPath partnership?
    • Good value for the investment
    • Empathetic
    • Responsive
  • GreenPath Financial Wellness Customer Research

    Since partnering with GreenPath, partners have seen the following benefits for the people they serve:

    Increased savings
    20%
    Approved for loans they were previously denied
    21%
    Increased loyalty to the financial institution
    49%
    Improved credit scores
    53%
    Greater reduced debt
    67%
    Reduced financial stress
    67%
    Increased financial health and confidence
    78%

    GreenPath Financial Wellness Customer Research

    Benefits of the GreenPath Financial Wellness Program

    Through partnering with GreenPath Financial Wellness, we have enhanced our ability to:

    Support members/customers in reaching financial goals
    85%
    Provide impactful financial literacy resources to staff and members/customers
    73%
    Develop stronger relationships with members/customers and improve member/customer satisfaction
    62%
    Increase payback of member/customer debt through debt management plans
    44%
    Reduce strain on staff resources
    39%
    Mitigate risk of charge-offs and bankruptcies
    33%
    Improve collection results
    30%

    GreenPath Financial Wellness Customer Statistic

    On-Demand Financial Advice Rated Most Valuable Benefit

    100% of those surveyed said the feature of the Virtual Financial Coach that has been most valuable to their credit union is offering members on-demand financial advice.

    100%


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    About GreenPath Financial Wellness

    GreenPath Financial Wellness is a national nonprofit that believes that financial health is a path to achieving dreams. It means having stability and freedom. Having options and being able to work toward your goals. Maybe that’s a bigger home. Or a different job. Or a better school for your kids. It’s different for each of us, but taking control of day-to-day financial choices is the foundation for creating more opportunities. Because our dreams are that much closer when we’re financially healthy.

    GreenPath Financial Wellness Website   GreenPath Financial Wellness Website