Tango Card Small Business Consumer Services Company

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Tango Card Case Study

Small Business Consumer Services Company

Introduction

This case study of a small business consumer services company is based on an October 2016 survey of Tango Card customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We use gift cards for engagement.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Tango Card:

Fulfilled rewards in the following way prior to using Tango Card:
- Amazon
Faced the following reward fulfillment challenge before working with Tango Card:
- Lacked program support from their reward provider

Use Case

The key features and functionalities of Tango Card that the surveyed company uses:

Sends rewards to the following people:
- Their customers/users
Works with Tango Card in the following way:
- Integrating with RaaS API
Uses the following reward in their program:
- Gift cards

Results

The surveyed company achieved the following results with Tango Card:

Sends rewards to improve the following area:
- Consumer/customer engagement
Benefited in the following ways as a result of working with Tango Card:
- Reduced the cost to manage/fulfill rewards
- Improved Customer Service
- Increased reward recipient happiness
- Delivered rewards faster and on-time more
- Received better program support
Improved their rewards program in the following ways since implementing Tango Card:
- Reduced the amount of time: 0-20%
- Reduced the cost of: 61-80%
- Increased their desired results related to: 41-60%

About Tango Card

Tango Card is the go-to partner for enterprise digital reward solutions. Tango Card combines easy to use technology, a unique e-gift card and donation catalog, and expert support to deliver reward solutions with impact. Rewards sent by Tango Card are used every day by businesses of all sizes to drive positive results in employee rewards programs, wellness programs, customer acquisition & loyalty programs, research incentives, and modern payment disbursements.

Learn More:

Tango Card

TechValidate Research on Tango Card