TechValidate Research on Tango Card


Tango Card Case Study

Small Business Professional Services Company

Introduction

This case study of a small business professional services company is based on an October 2016 survey of Tango Card customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We love that respondents can choose from a variety of retailers and charities where before Tango Card, respondents were tied to one merchandiser.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Tango Card:

  • Fulfilled rewards in the following ways prior to using Tango Card:
    • Purchased digital rewards and fulfilled themselves
    • Used another fulfillment partner to fulfill rewards
  • Faced the following reward fulfillment challenges before working with Tango Card:
    • Struggled with tracking / handling lost rewards
    • Had a reward selection that was limited

Use Case

The key features and functionalities of Tango Card that the surveyed company uses:

  • Sends rewards to the following people:
    • Research participants
  • Works with Tango Card in the following way:
    • Bulk ordering through Blast Rewards
  • Uses the following reward in their program:
    • Gift cards

Results

The surveyed company achieved the following results with Tango Card:

  • Sends rewards to improve the following area:
    • Payment disbursement
  • Benefited in the following way as a result of working with Tango Card:
    • Increased reward recipient happiness
  • Improved their rewards program in the following ways since implementing Tango Card:
    • Reduced the amount of time: 0-20%
    • Reduced the cost of: 0-20%
    • Increased their desired results related to: 21-40%




About This Data

This data was sourced directly from verified users of Tango Card by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


More Research on Tango Card