The Enterprise solution features that make it easy for the customer to gather critical feedback:
- advanced features like SurveyMonkey Genius
- intuitive user experience
- multiple question types
- multiple ways of collecting data
- expert help center articles
Tracking resuls over time was also very important to the customer: “The ability to replicate surveys in the same format means we are able to show a progression in satisfaction (or opinion) based on changes made.”
As was being able to nudge respondents with a reminder. "Having a ‘reminder’ function means that we are able to maximise response rates. Newsletters offer useful tips to improve survey design and response rates. "
Multiple collectors were also important to their work: “The option to set up multiple collectors in each survey means that we can adapt the survey to meet the needs of a very diverse client group.”