TechValidate Research on O.C. Tanner


O.C. Tanner Case Study

American Airlines

Introduction

This case study of American Airlines is based on a May 2023 survey of O.C. Tanner customers by TechValidate, a 3rd-party research service.

“They are the best of the best and their strategies and research have supported our goal to make culture a competitive advantage.”

“The additional tools like the mobile app, outlook, and teams plug-ins. A robust rewards catalog.”

“The people and research that supports their tools and strategies. Everyone is top-notch! The Institute is also a great resource.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select O.C. Tanner:

  • Recognizing at scale
  • Negative workplace culture
  • Negative employee feedback
  • Low engagement scores
  • Needing to create, replace, modernize, or consolidate recognition program(s)

Use Case

The key features and functionalities of O.C. Tanner that the surveyed company uses:

  • Daily recognition
  • Nominations
  • Group Deposits (company-wide recognition)
  • Career anniversaries
  • Celebrations/Events/Holidays
  • Services (consulting, measurement, education, brand communication)
  • Awards (gift cards, merchandise, experiences)
  • Custom awards (careerscapes, numerals, cubes, etc)
  • Retirement
  • Physical recognition cards

Results

The surveyed company achieved the following results with O.C. Tanner:

  • What business and cultural outcomes, if any, has your organization seen as a result of using O.C. Tanner products/services?
    • Employees feel a greater connection between their work and the organization’s purpose
    • Increased employee engagement
    • Improved frequency of recognition moments
    • More visible recognition
    • Stronger connection with leaders
    • A stronger connection with team and colleagues
  • They strongly agreed that “O.C. Tanner helps my organization accomplish and appreciate great work.”




About This Data

This data was sourced directly from verified users of O.C. Tanner by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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