TechValidate Research on Mural

15 Charts


MURAL Customer Research

What aspects of MURAL do you value most against competitive solutions?

Quantity of templates available
47%
Facilitation features
66%
Integrations with other tools
19%
Enterprise security and administration
16%
Intuitive visual thinking features
61%
Partnership with the Customer Success team
7%
Other
13%

MURAL Customer Research

How has MURAL improved your collaboration process?

Increased team engagement
79%
Boosted project efficiency and quality
41%
Decreased meeting time
26%
Equipped teams to collaborate, think differently, and deliver impactful solutions
68%
Aided in building a diverse and inclusive workplace
15%
Driven alignment and decision making
64%
Increased client engagement
17%
Fostered high-impact innovation
14%
Minimized costs and environmental impact
16%
Other
7%

MURAL Customer Research

What structured collaboration process does your team/organization use to create a culture of effective collaboration and practice intentional teamwork?

Design thinking
61%
Agile
67%
Scrum
52%
Human centered design
38%
Lean
23%
LUMA
10%
We don't use a structured collaboration process.
10%
Other
7%

MURAL Customer Research

Of the time spent doing teamwork with MURAL, what percent is done asynchronously vs. synchronously?

0-25% 26-50% 51-75% 76-100%
Asynchronous - Contributions that aren’t scheduled and happen on your own time.

34%

28%

27%

11%

Synchronous - Scheduled real-time interactions.

21%

28%

28%

23%

MURAL Customer Research

Of the time spent doing teamwork with MURAL, what percent is done asynchronously vs. synchronously?

0-25% 26-50% 51-75% 76-100%

Asynchronous - Contributions that aren’t scheduled and happen on your own time.
Synchronous - Scheduled real-time interactions.

MURAL Customer Research

How MURAL Customers Work

I work in an office full time: 4%
I am fully remote: 44%
I work in an office part time (hybrid): 52%

MURAL Customer Research

What types of operational benefits did your organization realize following the implementation of MURAL?

Increased collaboration
100%
Encouraged teamwork
83%
Boosted creativity
50%
Cut costs (travel/supplied)
0%
Empowered team members to contribute
67%
Improve company culture/employee engagement
33%
Increased revenue
0%
Fostered inclusivity
17%
Improved customer experience
33%
Increased speed & agility
33%

MURAL Customer Research

Please rate the following MURAL capabilities compared to the competition.

Best in class! Significantly better Better Average

Performance
Ease of use
Scalability
Reliability
Collaboration
Experience
Visuals

MURAL Customer Research

How quickly did you see a return on investment with MURAL?

Immediately: 67%
1-3 months: 0%
3-6 months: 0%
6-9 months: 17%
9-12 months: 0%
12-18 months: 0%
18-24 months: 0%
> 24 months: 17%

MURAL Customer Research

Rate MURAL for the following:

Best in class! Great Average Below Average

Technical Support
Reliability
Integrations
Usability
Experience
Tools
Customer Success
Product Direction

MURAL Customer Research

Rate MURAL for the following:

Best in class! Great Average Below Average
Technical Support

13%

53%

33%

1%

Reliability

24%

62%

14%

0%

Integrations

15%

47%

36%

2%

Usability

30%

47%

21%

2%

Experience

30%

52%

17%

1%

Tools

21%

50%

27%

2%

Customer Success

23%

50%

26%

1%

Product Direction

21%

53%

25%

1%

MURAL Customer Research

What types of operational benefits did your organization realize following the implementation of MURAL?

Increase of ideas generated
66%
Increased client engagement
32%
Increased collaboration and productivity
84%
Decrease in travel costs
22%
Decreased weekly meeting time
16%
Improved customer experience
21%
Increased team engagement
69%
Decrease in time spent on projects
15%
Increased alignment and decision making
55%
Increased project efficiency
38%
Improved psychological safety
16%
Minimized environmental impact
13%
Increased innovation
36%
Other
1%

MURAL Customer Research

By what percentage did MURAL increase employee engagement at your organization?

80-100%: 16%
60-79%: 29%
40-59%: 24%
20-39%: 17%
Less than 20%: 14%

MURAL Customer Research

Teams using MURAL

Which teams within your organization use MURAL?

Product Design
46%
IT
44%
C-Suite
9%
Consulting & Innovation
27%
Marketing
16%
Human Resources
9%
Sales
10%
Finance
5%
Customer Success
17%
Operations
22%
Product Engineering
23%
Product Management
41%
Other
16%

MURAL Customer Research

MURAL’s Microsoft Teams Integration

If you use MURAL’s integration of Microsoft Teams, please select the benefits you’ve seen as a result.

Improved productivity across teams
39%
More productive meetings and workshops
53%
Increase in participation and engagement in meetings and workshops
47%
More inclusive meetings and workshops
35%
Less time switching between applications
39%
More effective teamwork
33%
More efficient ideation and brainstorming
39%
Other
27%



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