TechValidate Research on Gusto


Gusto Customer Research

Why small businesses offer benefits

Why did you decide to offer benefits to your employees?

To stay competitive in hiring
74%
To make my employees happy
78%
To be compliant
17%
It’s less expensive than giving raises
3%
To prevent employee churn
30%




About This Data

This data was sourced directly from verified users of Gusto by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.

Respondent Details


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