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TechValidate Research on Demandbase

These pages present data that TechValidate has sourced via direct research with verified customers and users of Demandbase. TechValidate stands behind the authenticity of all published data. Learn more »



174 Customers Surveyed

1,286 Data Points Collected

65 Published TechFacts

13 Published Charts



Selected Research Highlights


Demandbase Customer Statistic

Value of Demandbase

100% of surveyed organizations say that Demandbase is a trusted advisor

100%
Source: TechValidate survey of 10 users of Demandbase
Validated
  Published: Sep. 14, 2023   TVID: 505-908-20F

Demandbase Customer Research

Demandbase Advertising Performance

Please rate the following improvements with accounts involved in Demandbase Advertising campaigns.

200%+ 100%+ 75-99% 50-74% 25-49% 10-24% Up to 10%

Increased pipeline
Increased revenue
Increased average deal size (ASP)
Improved win rate
Increased account engagement
Increased accounts visiting your website
Improved advertising efficiency
Reduced customer churn
Source: TechValidate survey of 50 users of Demandbase
Validated
  Published: Jun. 26, 2023   TVID: 738-544-DCF

Demandbase Customer Statistic

Benefits of Demandbase

75% of surveyed organizations say that revenue has increased by at least 10% with Demandbase.

75%
Source: TechValidate survey of 24 users of Demandbase
Validated
  Published: Dec. 23, 2022   TVID: 4E3-8FD-981

Demandbase Customer Research

Top B2B Advertising Channels

The top 3 B2B advertising channels by spend are:

Demandbase (Display)
96%
Google (AdWords / YouTube)
92%
LinkedIn
88%
Source: TechValidate survey of 51 users of Demandbase
Validated
  Published: Jun. 20, 2023   TVID: B52-7D0-50B


More to Explore

All TechFacts (65)

All Research Charts (13)



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