TechValidate Research on Tango Card


Tango Card Case Study

Medium Enterprise Computer Software Company

Introduction

This case study of a medium enterprise computer software company is based on an October 2016 survey of Tango Card customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We needed a way to track who was receiving awards for tax purposes and with the reporting feature Tango Card offers we are able to do that.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Tango Card:

  • Fulfilled rewards in the following ways prior to using Tango Card:
    • Purchased physical rewards and fulfilled themselves
    • Purchased digital rewards and fulfilled themselves

Use Case

The key features and functionalities of Tango Card that the surveyed company uses:

  • Sends rewards to the following people:
    • Their employees
    • Their customers/users
    • Their partners
    • Their customers’ employees
    • Research participants
  • Works with Tango Card in the following ways:
    • Ordering through Rewards Genius Web Portal
    • Bulk ordering through Blast Rewards
  • Uses the following rewards in their program:
    • Gift cards
    • Cash cards – e.g paypal, visa, bitcoin

Results

The surveyed company achieved the following results with Tango Card:

  • Sends rewards to improve the following areas:
    • Employee engagement
    • Consumer/customer engagement
    • Referrals
    • Research
  • Benefited in the following ways as a result of working with Tango Card:
    • Reporting Capability
  • Improved their rewards program in the following ways since implementing Tango Card:
    • Reduced the amount of time: 41-60%
    • Reduced the cost by: 41-60%
    • Increased their desired results by: 41-60%




About This Data

This data was sourced directly from verified users of Tango Card by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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