Frost & Sullivan Research Chart: Frost & Sullivan Customer Research

About This Data

This data was sourced directly from verified users of Frost & Sullivan by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.

Respondent Details

Combination of Total Leads and Closed Deals	43%
Percentage of Sales Pipeline	40%
Total Reach (Followers, Site Traffic, Subscribers, etc.)	30%
Total leads	25%
Closed Deals	23%
Brand Awareness	18%

	Company Size	Industry	Response
Vice President of Marketing	Small Business	Computer Software	Total Leads Total Reach (Followers, Site Traffic, Subscribers, etc.)
Director of Marketing	Medium Enterprise	Marketing & Advertising	Combination Of Total Leads And Closed Deals
Director of Sales	Medium Enterprise	Professional Services	Closed Deals
Marketing Manager	Global 500	Healthcare	Brand Awareness Total Reach (Followers, Site Traffic, Subscribers, etc.)
Sales Manager	Fortune 500	Retail	Closed Deals
Sales Manager	Medium Enterprise	Educational Institution	Closed Deals Combination Of Total Leads And Closed Deals Percentage of Sales Pipeline
Vice President of Marketing	Small Business	Media & Entertainment	Total Reach (Followers, Site Traffic, Subscribers, etc.)
Sales Manager	Small Business	Hospitality	Percentage of Sales Pipeline
Vice President of Marketing	S&P 500	Retail	Combination Of Total Leads And Closed Deals Percentage of Sales Pipeline Total Reach (Followers, Site Traffic, Subscribers, etc.)
CEO	Large Enterprise	Non-profit	Total Leads

TechValidate Research on Frost & Sullivan

About This Data