TechValidate Research on Frost & Sullivan Customer Contact East Events

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Why Sponsorship is So Valuable

What are the reasons why sponsorship of live events is so valuable?

Face-to-face interaction with prospects & customers
90%
Hearing firsthand challenges from customers and prospects
76%
Benchmarking my competitors
34%
Keeping up to date with the latest trends and technology
48%
Source: Survey of 29 sponsors of Frost & Sullivan's Executive MindXchange
Validated
  Published: May. 22, 2014   TVID: 2CF-3B3-DDF




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