TechValidate Research on Frost & Sullivan Brand & Demand

These pages present data that TechValidate has sourced via direct research with verified customers and users of Frost & Sullivan Brand & Demand. TechValidate stands behind the authenticity of all published data. Learn more »



442 Customers Surveyed

3,498 Data Points Collected

175 Published TechFacts

8 Published Charts

71 Published Case Studies



Selected Research Highlights


Frost & Sullivan White Paper Plus Case Study

Frost & Sullivan White Paper Significantly More Credible

Introduction

This case study of a large enterprise computer hardware company is based on a January 2016 survey of Frost & Sullivan White Paper Plus customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“In comparison to an internally written white paper, the market perceives a Frost & Sullivan authored White Paper as significantly more credible.”

“We are able to uncover and reach new prospects, and expect to generate a positive return on our investment leveraging the Frost & Sullivan White Paper.”

“The overarching program was terrific; however, we have not completed the entire program, and have yet to reap expected benefits.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan White Paper Plus:

  • Solved the following types of challenges with a Frost & Sullivan White Paper:
    • Asset development
    • Thought leadership

Use Case

The key features and functionalities of Frost & Sullivan White Paper Plus that the surveyed company uses:

  • Initially wanted the following when purchasing a Frost & Sullivan White Paper:
    • To contact acquisition/access to new prospects
    • To create a credible third-party asset/content development
    • Positioning as a thought leader

Results

The surveyed company achieved the following results with Frost & Sullivan White Paper Plus:

  • Rates the content of a Frost & Sullivan White Paper as better than others when compared other 3rd Party White Papers.
  • Expectations were exceeded by the video component of their Frost & Sullivan Whitepaper.
  • Would strongly recommend a Frost & Sullivan White Paper and/or any of their components as a credible resource to fill their content library
  • Would strongly recommend a Frost & Sullivan White Paper and/or any of their components as a strong demand generation tool.

Frost & Sullivan’s Executive Think Tank Dinner Case Study

Franciscan Alliance Rates Executive Think Tank Dinners as Highly Valuable!

Introduction

This case study of Franciscan Alliance is based on an October 2019 survey of Frost & Sullivan’s Executive Think Tank Dinner customers by TechValidate, a 3rd-party research service.

“I greatly appreciated the opportunity to attend. By having a unique group together the conversation and information received was very valuable.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Frost & Sullivan’s Executive Think Tank Dinner:

  • Business challenges that make Frost & Sullivan’s Executive Think Tank Dinner appealing:
    • The need to explore different solutions to overcome hurdles

Use Case

The key features and functionalities of Frost & Sullivan’s Executive Think Tank Dinner that the surveyed company uses:

  • Would participate in another Frost & Sullivan Executive Think Tank Dinner.
  • Agrees the unique interactive structure of a Frost & Sullivan Executive Think Tank Dinner leads to:
    • Access to best practices
    • Increased content knowledge
    • A forum which allows them to get real solutions to their business challenges
    • A new network of peers
  • Agrees the feedback and best practices they received from the other participants at the Frost & Sullivan Executive Think Tank Dinner was highly valuable.

Results

The surveyed company achieved the following results with Frost & Sullivan’s Executive Think Tank Dinner:

  • Rates the value of the content they received from Frost & Sullivan’s Executive Think Tank Dinner as great.
  • Rates the moderation and discussion led by the Frost & Sullivan analyst on their recently attended Executive Think Tank Dinner as very Good.
  • Rates the interaction between the guests from the Frost & Sullivan Executive Think Tank Dinner as highly interactive & engaged.
  • Would very strongly recommend participation in a Frost & Sullivan Executive Think Tank Dinner to a colleague or peer.
  • Agrees the other participants were very open to sharing their best practices among the group.

“Yes, I’ll be back…”

After attending a Frost & Sullivan Executive Think Tank Dinner, would you participate again?

Yes: 100%
No: 0%

Interaction Drives Returns

The unique interactive structure of a Frost & Sullivan Executive Think Tank Dinner leads to:

Access to best practices
38%
Increased content knowledge
75%
A forum which allows me to get real solutions to my business challenges
50%
A new network of peers
100%
Career growth
38%
Other
13%

Frost & Sullivan Virtual Think Tank Customer Statistic

97% of surveyed attendees would recommend a Frost & Sullivan Virtual Think Tank to a colleague or peer.

97%

Frost & Sullivan Executive MindXchange Customer Fact

iBASEt agrees that as a result of the third-party positioning of Frost & Sullivan’s Virtual Think Tank, the participants were more candid with their pain points and challenges.



More to Explore