TechValidate Research on AIOps From Broadcom


CA App Experience Analytics Case Study

Telecommunications Services Company Improves User Experience with CA App Experience Analytics

Introduction

This case study of a medium enterprise telecommunications services company is based on an October 2016 survey of CA App Experience Analytics customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“With CA App Experience Analytics, we have improved the user experience of our applications and gained real-user insight to help quickly understand performance, crashes and errors, and usage patterns across our applications.”

Challenges

This telecom services company addressed the following challenges with CA App Experience Analytics:

  • Inconsistent or poor app performance
  • Lack of visibility into app crashes and web errors
  • Lack of visibility into app design or navigation flaws
  • Inability to understand the user experience across channels

Use Case

Most valuable CA App Experience Analytics features:

  • User experience analytics for a comprehensive view of the user experience across all apps and platforms
  • Usage analytics to gain insights into retention rates, usage patterns, time spent in app, etc.
  • Mobile crash and web error analytics

Results

The surveyed telecom services company achieved the following results with CA App Experience Analytics:

CA App Experience Analytics capabilities most important to the organization:

  • Ability to improve digital performance
  • Design for the user experience

Rated CA App Experience Analytics on the following:

  • Usage analytics: highly superior
  • Performance analytics: highly superior
  • Crash analytics: highly superior
  • Omnichannel insights: superior
  • Customizations (e.g. Data Studio): superior

CA App Experience Analytics improved the following:

  • End-user experience: 75% to 50%

With CA App Experience Analytics, this telecom services company will:

  • Improve app design and user experience based on real-user insights
  • Have a faster feedback cycle between operations and development to address performance issues

To date, this telecom services company achieved the following using CA App Experience Analytics:

  • Quickly identifies if an app issue is with the design, code, or infrastructure
  • Better understands our users through usage analytics




About This Data

This data was sourced directly from verified users of AIOps From Broadcom by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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