TechValidate Research on AIOps From Broadcom


CA App Experience Analytics Case Study

Large Banking Company Improves User Experience with CA App Experience Analytics

Introduction

This case study of a large enterprise banking company is based on an October 2016 survey of CA App Experience Analytics customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“With CA App Experience Analytics, we have improved the user experience of our applications and gained real-user insight to help quickly understand performance, crashes and errors, and usage patterns across our applications.”

Challenges

The business challenges that led this large banking company to evaluate and ultimately select CA App Experience Analytics:

  • Inconsistent or poor app performance
  • Lack of visibility into app crashes and web errors
  • Lack of actionable app analytics for planning and deep insight
  • Inability to understand the user experience across channels

This bank evaluated the following vendors for mobile / web monitoring:

  • AppDynamics

Use Case

Most valuable CA App Experience Analytics features:

  • Performance analytics for deep visibility into mobile, web, or back-end systems (mainframe, cloud, etc.)
  • User experience analytics for a comprehensive view of the user experience across all apps and platforms
  • Usage analytics to gain insights into retention rates, usage patterns, time spent in app, etc.
  • Data studio as an open-source analytics engine
  • Mobile crash and web error analytics

Results

CA App Experience Analytics capabilities most important to this banking company:

  • Understanding the customer journey across channels
  • Ability to improve digital performance
  • Single tool that monitors across the web, mobile, and wearable apps

This large banking company rated CA App Experience Analytics capabilities:

  • Usage analytics: highly superior
  • Performance analytics: significantly superior
  • Crash analytics: highly superior
  • Omnichannel insights: superior
  • Customizations (e.g. Data Studio): significantly superior

CA App Experience Analytics improved the following for this banking company:

  • End-user experience: more than 75%
  • Application performance: more than 50%
  • Customer retention: more than 75%

By adopting CA App Experience Analytics, this large banking company will:

  • Improve the quality of the applications their organization delivers
  • Have a faster feedback cycle between operations and development to address performance issues
  • Understand which problems are the most important to address first and are able to quickly triage the issue

To date, this large banking company as achieved the following using CA App Experience Analytics:

  • Quickly identify if an app issue is with the design, code, or infrastructure
  • Better understand our users through usage analytics
  • Fuels collaboration across our organization to enable continuous performance and quality improvements




About This Data

This data was sourced directly from verified users of AIOps From Broadcom by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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