TechValidate Research on Tango Card


Tango Card Case Study

Small Business Computer Software Company

Introduction

This case study of a small business computer software company is based on an October 2016 survey of Tango Card customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“E-gift cards allow us to programmatically purchase rewards based on a client’s action.”

“Tango Card makes it so we don’t have to manually issue compensation for our participants and allows the system to do it for us.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Tango Card:

  • Fulfilled rewards in the following way prior to using Tango Card:
    • Purchased digital rewards and fulfilled themselves
  • Faced the following reward fulfillment challenges before working with Tango Card:
    • Spent a lot of time purchasing and fulfilling incentives
    • Struggled with tracking/handling lost rewards

Use Case

The key features and functionalities of Tango Card that the surveyed company uses:

  • Sends rewards to the following people:
    • Research participants
  • Works with Tango Card in the following way:
    • Integrating with RaaS API
  • Uses the following reward in their program:
    • Gift cards

Results

The surveyed company achieved the following results with Tango Card:

  • Sends rewards to improve the following area:
    • Payment disbursement
  • Benefited in the following way as a result of working with Tango Card:
    • Reduced the time to manage/fulfill rewards
  • Improved their rewards program in the following ways since implementing Tango Card:
    • Reduced the amount of time: 81-100%
    • Reduced the cost of: 0-20%
    • Increased their desired results related to: 0-20%




About This Data

This data was sourced directly from verified users of Tango Card by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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