TechValidate Research on TopSpot Internet Marketing


Case Study: Medium Enterprise Metals & Mining Company

Introduction

This case study of a medium enterprise metals & mining company is based on a April 2015 survey of TopSpot Internet Marketing customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“TopSpot Internet Marketing understands my business goals and I consider them a partner in my business.”

“TopSpot has brought us the world. We now sell our product globally!”

Challenges

Faced the following marketing challenges before choosing TopSpot Internet Marketing:

  • An insufficient online presence
  • Poor lead quality
  • Incomplete analytics/website data
  • A lack of customer engagement
  • Little or no return on their investment

Faced the following website challenges before choosing TopSpot Internet Marketing:

  • An outdated website
  • An ineffective website

Use Case

Values the following solutions from TopSpot Internet Marketing:

  • Paid Search (PPC) Strategies
  • Search Engine Optimization (SEO) Strategies
  • Analytics/Reporting Data
  • Website Development and Design

Values the following unique approaches of TopSpot Internet Marketing:

  • Collaborative team approach
  • Understanding of their business’ goals
  • Availability to discuss their comprehensive analyses
  • Knowledge of the industrial/B2B space
  • Approach on educating clients about digital marketing
  • Development of new marketing/website strategies and ideas for business development
  • Discussion of post-conversion behavior (customer service/lifetime value of a customer)

Results

Experienced the following as a result of TopSpot Internet Marketing strategies and solutions:

  • Increased quality leads
  • Increased online visibility (Ads, Rankings)
  • Increased revenue
  • Met their business goals
  • Achieved a better understanding of internet marketing
  • Achieved a better relationship with their customers

Noticed an impact on their business immediately after implementing their TopSpot Internet Marketing strategy.
Increased their quality leads by 200-300% since implementing TopSpot Internet Marketing.





About This Data

This data was sourced directly from verified users of TopSpot Internet Marketing by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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