TechValidate Research on NAVIS

These pages present data that TechValidate has sourced via direct research with verified customers and users of NAVIS. TechValidate stands behind the authenticity of all published data. Learn more »

1,953 Customers Surveyed

14,439 Data Points Collected

297 Published TechFacts

12 Published Charts

46 Published Case Studies

Selected Research Highlights

Case Study: East West Resorts – Vail Spa Condominiums


This case study of East West Resorts – Vail Spa Condominiums is based on a January 2016 survey of NAVIS customers by TechValidate, a 3rd-party research service.

“NAVIS has helped us become organized and effective in our marketing efforts, getting to know our guests and their needs and being able to react quickly to gain and keep their business. Our front desk agents have become skilled sales professionals thanks to the NAVIS education, scoring and coaching systems.”


  • Partnered with NAVIS to:
    • Increase their revenue
    • Improve their reservation team’s performance
    • Manage their reservation leads more effectively
  • Challenges NAVIS helped solve:
    • Lessen reliance on OTAs/listing sites
    • Missing reservation inquiries
    • Marketing ROI measurement
    • Improve staff performance

Use Case

  • Areas of business that utilize NAVIS’ solutions:
    • Marketing
    • Reservation sales
    • Operations
    • Revenue management


  • Rated the following aspects of NAVIS as:
    • Responsiveness to their needs: Very Satisfied
    • Value / return on investment: Extremely Satisfied
    • Quality of business coaching: Very Satisfied
  • Rated the following NAVIS products as:
    • NAVIS Narrowcast: Extremely Valuable
    • NAVIS RezForce: Very Valuable
    • NAVIS Client Advocates: Very valuable
    • NAVIS University: Very Valuable
  • Made $100,000 to $249,999 in incremental revenue in the last year from partnering with NAVIS.
  • Realized a payback of 3-4 months from their annual investment in NAVIS.

NAVIS Customer Research

75% of NAVIS Clients saw growth in both Reservations call volume and 3rd party listing site inquiries in 2016

In the last year, by how much has reservation email and OTA / listing site inquiry volume changed?

Increased more than 10%: 22%
Increased 0 to 10%: 53%
Remained flat / same: 20%
Decreased 0 to 10%: 4%
Decreased more than 10%: 2%

NAVIS Customer Research

In which ways has NAVIS helped you generate more revenue and profit in the last year?

Increase occupancy
Invest marketing dollars more wisely
Increase repeat stays
Increase first-time guests
Optimize labor costs
Increase average daily rate
Increase length of stay
Increase ancillary (non-lodging) revenue

NAVIS Customer Satisfaction Rating

Daniel Zimmer, Revenue Manager at Old Edwards Inn, would be very likely to recommend NAVIS for this reason:

NAVIS is extremely helpful for training as well as accountability (both from our employees and our guests). Customer support is always friendly and very knowledgeable. Our NAVIS coach is great as well!

NAVIS Case Study

Aspen Skiing Company – Hospitality Division


This case study of Aspen Skiing Company – Hospitality Division is based on an August 2016 survey of NAVIS customers by TechValidate, a 3rd-party research service.

“Our conversions have increased dramatically through the NAVIS Narrowcast product. Your client advocates are the best!”

  • Pete Hayda, Director of Sales & Marketing


The business challenges that led the profiled company to evaluate and ultimately select NAVIS:

  • Challenges solved with NAVIS:
    • Accelerated revenue
    • Improved use guest and prospect data
    • Captured more reservations
    • Improved staff performance
    • Lessened reliance on OTAs/listing sites
    • Measured marketing ROI
    • Shifted reservation mix to more profitable bookings

Use Case

The key features and functionalities of NAVIS that the surveyed company uses:

  • Functional areas that utilize NAVIS’ solutions and/or business intelligence:
    • Marketing
    • Reservations
    • Revenue management


The surveyed company achieved the following results with NAVIS:

  • Agree that NAVIS is an essential partner in helping generate more revenue.
  • Increased their reservation agents’ productivity by 25% – 49% with NAVIS Narrowcast.
  • Rated the following aspects of NAVIS as:
    • Responsiveness to their needs: extremely satisfied
    • Value / return on investment: extremely satisfied
    • Quality of business coaching: extremely satisfied
  • Rated the following NAVIS products as:
    • NAVIS Narrowcast: extremely valuable
    • NAVIS Reach: very valuable
    • NAVIS RezForce: extremely valuable
    • NAVIS Client Advocates: extremely valuable
    • NAVIS University: very valuable

NAVIS Customer Satisfaction Rating

Sheila Hauser, Director of Marketing at Collins Vacation Rentals, would be very likely to recommend NAVIS for this reason:

I feel our partnership with NAVIS is very valuable in our guest data and for marketing purposes. From Narrowcast to the CRM to the REACH program, I believe their system is our most valuable asset in reaching past guests and marketing to future guests. Having the guests’ data in one central location is extremely important.

More to Explore


NAVIS increases leisure voice booking conversions and bottom-line leisure revenue for resort, hotel, and vacation rental companies. NAVIS provides a system that enables clients to build reservation sales and marketing decisions on accurate, real-time data.

NAVIS Website   The NAVIS Way Website