TechValidate Research on TechValidate

These pages present data that TechValidate has sourced via direct research with verified customers and users of TechValidate. TechValidate stands behind the authenticity of all published data. Learn more »



2,026 Customers Surveyed

16,112 Data Points Collected

318 Published TechFacts

61 Published Charts

78 Published Case Studies



Featured Research Collections for TechValidate

Curated collections and slideshows of TechValidate research data on TechValidate.



Selected Research Highlights


TechValidate Case Study

Cardinal Health

Introduction

This case study of Cardinal Health is based on an April 2020 survey of TechValidate customers by TechValidate, a 3rd-party research service.

“We were looking to generate market research around the hand health issues clinicians in hospitals were experiencing. We were able to do so through the TechValidate platform, and because of that, we were able to create many pieces of thought leadership content to use in a campaign centered around hand health.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select TechValidate:

  • Focused on influencing and delivering the following with TechValidate:
    • Increasing amount of revenue influenced or contributed to
    • Increasing quality and number of marketing qualified leads (MQLs) generated
    • Increasing engagement with campaigns and digital content (i.e. clickthrough rate, unique clicks, lead forms filled out)
    • Increasing media impressions + social metrics

Use Case

The key features and functionalities of TechValidate that the surveyed company uses:

  • Uses the proof points, testimonials, and content they have created and generated with TechValidate, for the following:
    • Sales enablement
    • Thought leadership
    • Product messaging

Results

The surveyed company achieved the following results with TechValidate:

  • TechValidate’s top benefits are the following:
    • Speed to market with customer reviews, testimonials, case studies, and statistics
    • Third-party validation of customer research
    • Faster way to get testimonials, case studies and statistics for early stages of buyer’s journey
    • Questionnaire design consulting with Customer Success Manager
    • Ability to build database of customer references to speak to prospects, interview for case studies, speak with analysts etc.
  • Confirmed that compared to previous efforts, they can bring customer case studies, testimonials, reviews, and stats to market with TechValidate no change.

TechValidate Customer Satisfaction

97% of surveyed organizations are likely to recommend TechValidate.*

97%

71% Faster at Publishing Content with TechValidate

How much faster has TechValidate enabled your organization to gather and publish customer content? (Customer Case Studies, Customer Charts, Customer Testimonials, Microsites)

Over 50% faster: 71%
40 - 50% faster: 6%
30 - 40% faster: 12%
20 - 30% faster: 6%
10 - 20% faster: 6%
No change: 0%
It's slower: 0%

TechValidate Software Customer Satisfaction

94% of surveyed Computer Software marketers are likely to recommend TechValidate Software.*

94%

Over Half of Customers Were up and Running Within 1 Month

How quickly were you able to get up and running on the platform?

Immediately, it was dead simple: 35%
Within a couple of weeks, relatively easy to navigate: 57%
Within a month, required significant assistance from Customer Success team: 9%
It took a few months, very challenging process: 0%

TechValidate Case Study

Global 500 Chemicals Company

Introduction

This case study of a Global 500 chemicals company is based on an April 2020 survey of TechValidate customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We’ve been able to retrieve customer testimonials for our website than ever before. It also helps us identify or begin to understand where we stand in the marketplace from our customers’ perspective (i.e., NPS).”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select TechValidate:

  • Focused on influencing and delivering the following with TechValidate:
    • Identifying and engaging new references for sales and marketing

Use Case

The key features and functionalities of TechValidate that the surveyed company uses:

  • Measures the impact of content marketing and customer stories on the bottom line through:
    • Engagement metrics: page views, downloads
    • Sharing metrics: likes, shares, tweets, email forwards, inbound links to blog
    • Sales metrics: omnitouch attribution, last touch attribution, anecdotal feedback from sales
  • Uses the proof points, testimonials, and content they have created and generated with TechValidate, for the following:
    • Website & blog initiatives
    • Social media initiatives
    • Product launches
    • Product messaging

Results

The surveyed company achieved the following results with TechValidate:

  • TechValidate’s top benefits are the following:
    • Speed to market with customer reviews, testimonials, case studies, and statistics
    • Faster way to get testimonials, case studies and statistics for early stages of buyer’s journey
    • Direct access to feedback from customers, vs. going through sales, customer support, or customer reference teams
    • Ability to build database of customer references to speak to prospects, interview for case studies, speak with analysts etc.
  • Confirmed that compared to previous efforts, they can bring customer case studies, testimonials, reviews, and stats to market with TechValidate in weeks vs. months.


More to Explore



About TechValidate

TechValidate is a pioneer and leader in the marketing content automation field. TechValidate's on-demand software-as-a-service application takes the voice of your customers and transforms it into 3rd party validated content (ROI, testimonials, case studies, statistics) that can be used across sales and marketing channels.

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