TechValidate Research on Tango Card

58 Charts – Page 1 of 2


Tango Card Customer Research

Rewards Genius customers who switched from retail store gift card purchasing.

Why did you choose Rewards Genius to manage rewards in your rewards program? (select all that apply)

Time Savings
89%
Cost Savings
39%
Improved Reward Tracking
63%
Improved Spend Management
20%
Centralized Spend Management
37%
Ease of Use
85%
Improved Reward Experience
43%
Faster Reward Delivery
63%
To Use an Integration
11%
Customization Capabilities
17%
User Management
7%
Other
7%

Tango Card Customer Research

Rewards & Employee Engagement

In terms of employee engagement, how much has Tango Card helped with the following since implementation? Your best estimate will do.

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

In regards to managing your program, how much has Tango Card helped with the following since implementation? Your best estimate will do.

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

Who do you send rewards to?

Your Customers / Users
48%
Your Employees
33%
Research Participants
31%
Your Customers' Employees
9%
Your Customers' Customers
7%
Your Partners
5%
Your Customers' Partners
2%

Tango Card Customer Research

Consumer Acquisition/Engagement/Retention

In regards to managing your program, how much has Tango Card helped with the following since implementation?

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

In regards to managing your program, how much has Tango Card helped with the following since implementation?

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

Now that you work with Tango Card, what improvements have you experienced?

Reduction in time managing / fulfilling rewards
60%
Rewards delivered faster or on-time more
44%
Happier reward recipients
36%
Reduction in cost managing / fulfilling rewards
36%
Better program support from Tango Card
32%
Improved Customer Service
32%
More of our desired business result (increase in engagement, loyalty, etc.)
16%

Tango Card Customer Research

Before working with Tango Card, did you experience any of the following challenges?

We spent a lot of time purchasing and fulfilling incentives
59%
Struggled with tracking / handling lost rewards
56%
Reward selection was limited
52%
It took too long for rewards to be delivered
44%
High fees/costs associated with fulfilling rewards
37%
Customer support for reward recipients was lacking
33%
Program support from reward provider was lacking
19%
Reward selection did not fit our program
11%

Tango Card Customer Research

Prior to Tango Card, how were you fulfilling rewards?

We processed check / deposits/disbursements ourselves
45%
We had another fulfillment partner
35%
We purchased digital rewards and fulfilled ourselves
32%
We purchased physical rewards and fulfilled ourselves
32%
We did not send rewards
10%

Tango Card Customer Research

Which rewards do you use in your program?

Gift cards
94%
Cash cards - e.g paypal, visa, bitcoin
45%
Nonprofit donations
26%

Tango Card Customer Research

How do you work with Tango Card?

Bulk order through Blast Rewards
71%
Integrated with RaaS API
23%
Order through Rewards Genius Web Portal
16%
Order a file of reward codes
13%
Tango Card is integrated into a platform that I use
10%

Tango Card Customer Research

In regards to managing your program, how much has Tango Card helped with the following since implementation? Your best estimate will do.

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

Now that you work with Tango Card, what improvements have you experienced?

Reduction in time managing/fulfilling rewards
80%
Reduction in cost managing/fulfilling rewards
60%
More of our desired business result (increase in engagement, loyalty, etc.)
25%
Improved Customer Service
45%
Happier reward recipients
45%
Rewards delivered faster or on-time more
60%
Better program support from Tango Card
30%

Tango Card Customer Research

Before working with Tango Card, did you experience any of the following challenges?

We spent a lot of time purchasing and fulfilling incentives
70%
High fees/costs associated with fulfilling rewards
35%
Struggled with tracking/handling lost rewards
50%
It took too long for rewards to be delivered
35%
Customer support for reward recipients was lacking
40%
Program support from reward provider was lacking
20%
Reward selection was limited
55%
Reward selection did not fit our program
10%

Tango Card Customer Research

Prior to Tango Card, how were you fulfilling rewards?

We did not send rewards
9%
We processed check/deposits/disbursements ourselves
36%
We purchased physical rewards and fulfilled ourselves
18%
We purchased digital rewards and fulfilled ourselves
55%
We had another fulfillment partner
27%

Tango Card Customer Research

Which rewards do you use in your program?

Gift cards
100%
Nonprofit donations
18%
Cash cards - e.g paypal, visa, bitcoin
41%

Tango Card Customer Research

How do you work with Tango Card?

Order through Rewards Genius Web Portal
14%
Bulk order through Blast Rewards
50%
Order a file of reward codes
5%
Integrated with RaaS API
36%
Tango Card is integrated into a platform that I use
18%

Tango Card Customer Research

Why do you send rewards (what is your desired business result)?

Consumer/Customer Engagement
44%
Employee Engagement
33%
Payment Disbursement
22%
Customer Loyalty
21%
Referrals
19%
Wellness Engagement
10%
Acquisition/Offer/Rebate
8%
Channel Management
1%

Tango Card Customer Research

How do you work with Tango Card?

Order through Rewards Genius Web Portal
100%

Tango Card Customer Research

In regards to managing your program, how much has Tango Card helped with the following since implementation? Your best estimate will do.

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

Now that you work with Tango Card, what improvements have you experienced?

Reduction in time managing/fulfilling rewards
67%
Reduction in cost managing/fulfilling rewards
50%
More of our desired business result (increase in engagement, loyalty, etc.)
50%
Improved Customer Service
33%
Happier reward recipients
50%
Rewards delivered faster or on-time more
67%
Better program support from Tango Card
17%

Tango Card Customer Research

Before working with Tango Card, did you experience any of the following challenges?

We spent a lot of time purchasing and fulfilling incentives
71%
High fees/costs associated with fulfilling rewards
29%
Struggled with tracking/handling lost rewards
43%
It took too long for rewards to be delivered
43%
Customer support for reward recipients was lacking
29%
Program support from reward provider was lacking
14%
Reward selection was limited
43%

Tango Card Customer Research

Prior to Tango Card, how were you fulfilling rewards?

We did not send rewards
14%
We processed check/deposits/disbursements ourselves
43%
We purchased physical rewards and fulfilled ourselves
43%
We purchased digital rewards and fulfilled ourselves
43%

Tango Card Customer Research

Which rewards do you use in your program?

Gift cards
100%
Nonprofit donations
13%
Cash cards - e.g paypal, visa, bitcoin
38%

Tango Card Customer Research

How do you work with Tango Card?

Order through Rewards Genius Web Portal
13%
Bulk order through Blast Rewards
38%
Order a file of reward codes
13%
Integrated with RaaS API
63%
Tango Card is integrated into a platform that I use
0%

Tango Card Customer Research

In regards to managing your program, how much has Tango Card helped with the following since implementation?

0-20% 21-40% 41-60% 61-80% 81-100%

Reduction in time
Reduction in cost
Increase in desired result

Tango Card Customer Research

Now that you work with Tango Card, what improvements have you experienced?

Reduction in time managing / fulfilling rewards
58%
Reduction in cost managing / fulfilling rewards
32%
More of our desired business result (increase in engagement, loyalty, etc.)
53%
Improved Customer Service
37%
Happier reward recipients
63%
Rewards delivered faster or on-time more
63%
Better program support from Tango Card
42%

Tango Card Customer Research

Before working with Tango Card, did you experience any of the following challenges?

We spent a lot of time purchasing and fulfilling incentives
50%
High fees / costs associated with fulfilling rewards
31%
Struggled with tracking / handling lost rewards
38%
It took too long for rewards to be delivered
19%
Customer support for reward recipients was lacking
25%
Program support from reward provider was lacking
13%
Reward selection was limited
56%
Reward selection did not fit our program
13%

Tango Card Customer Research

Prior to Tango Card, how were you fulfilling rewards?

We did not send rewards
33%
We processed check / deposits / disbursements ourselves
17%
We purchased physical rewards and fulfilled ourselves
33%
We purchased digital rewards and fulfilled ourselves
39%
We had another fulfillment partner
17%

Tango Card Customer Research

Which rewards do you use in your program?

Gift cards
100%
Nonprofit donations
32%
Cash cards - e.g paypal, visa, bitcoin
42%



More Research on Tango Card