TechValidate Research on Tango Card


Tango Card Case Study

Educational Institution

Introduction

This case study of a educational institution is based on an October 2021 survey of Tango Card customers by TechValidate, a 3rd-party research service. The profiled organization asked to have their name blinded to protect their confidentiality.

“Recipients earned rewards by completing a survey and providing their email address at the end of the survey. Then, I used Reward Genius to send them their Tango e-gift card. We gave participants a physical gift card to Target or Amazon. There were no real challenges per se, but with Tango, it’s nice being able to offer participants more gift card options. "

Challenges

While working with Tango Card, they saw a DECREASE in the following areas:

  • Time spent managing and fulfilling rewards
  • Cost of managing and fulfilling rewards

Use Case

Partners with Tango Card to send rewards to impact:

  • Research participation

Orders their rewards through Tango Card’s Reward Genius dashboard.

Results

While working with Tango Card, they saw an INCREASE in the following areas:

  • Engagement
  • Loyalty
  • Improved customer service
  • Happier reward recipients
  • Reward delivery times




About This Data

This data was sourced directly from verified users of Tango Card by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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