Tango Card Small Business Professional Services Company

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Tango Card Case Study

Small Business Professional Services Company

Introduction

This case study of a small business professional services company is based on an October 2016 survey of Tango Card customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We try to maximize participation in research and this is the primary way we can engage respondents. Digital is important because it is quick and easy.”

“Good service/support = time savings.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select Tango Card:

Fulfilled rewards in the following ways prior to using Tango Card:
- Purchased digital rewards and fulfilled themselves
- Used another fulfillment partner to fulfill rewards
Faced the following reward fulfillment challenges before working with Tango Card:
- Dealt with high fees/costs associated with fulfilling rewards
- Lacked customer support for reward recipients
- Had a reward selection that was limited

Use Case

The key features and functionalities of Tango Card that the surveyed company uses:

Sends rewards to the following people:
- Research participants
Works with Tango Card in the following way:
- Bulk ordering through Blast Rewards
Uses the following reward in their program:
- Gift cards

Results

The surveyed company achieved the following results with Tango Card:

Sends rewards to improve the following areas:
- Consumer/customer engagement
- Payment disbursement
Benefited in the following ways as a result of working with Tango Card:
- Reduced the cost to manage/fulfill rewards
- Improved Customer Service
- Increased reward recipient happiness
- Delivered rewards faster and on-time more
- Received better program support
Improved their rewards program in the following ways since implementing Tango Card:
- Reduced the amount of time: 21-40%
- Reduced the cost of: 21-40%
- Increased their desired results related to: 0-20%

About Tango Card

Tango Card is the go-to partner for enterprise digital reward solutions. Tango Card combines easy to use technology, a unique e-gift card and donation catalog, and expert support to deliver reward solutions with impact. Rewards sent by Tango Card are used every day by businesses of all sizes to drive positive results in employee rewards programs, wellness programs, customer acquisition & loyalty programs, research incentives, and modern payment disbursements.

Learn More:

Tango Card

TechValidate Research on Tango Card