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TechValidate Research on SDL Global Content Technologies

These pages present data that TechValidate has sourced via direct research with verified customers and users of SDL Global Content Technologies. TechValidate stands behind the authenticity of all published data. Learn more »



261 Customers Surveyed

1,833 Data Points Collected

76 Published TechFacts

14 Published Charts

27 Published Case Studies



Featured Research Collections for SDL Global Content Technologies

Curated collections and slideshows of TechValidate research data on SDL Global Content Technologies.



Selected Research Highlights


SDL Tridion Docs Customer Research

SDL solves content management and delivery problems for the Hi-Tech industry

What key business problems were you trying to solve by purchasing SDL Tridion Docs?

Content needed to be easier to find to improve customer self-service
55%
Content was inconsistent and provides conflicting answers to customer questions
53%
Content was costly to translate
45%
Content was static (PDFs) and we need to provide a more dynamic format
45%
Content was not mobile friendly
27%
Collating review feedback was manual, time intensive, and error prone
25%

SDL Tridion Docs Customer Statistic

SDL Tridion Docs’ version control (GUIDs) capabilities achieve 97% satisfaction rate from Computer Hardware and Computer Software customers

97%

SDL Tridion Sites Customer Statistic

SDL Tridion Sites helps Financial Services organizations reduce the number of CMS tools

Almost half of surveyed organizations have used SDL Tridion Sites to reduce the number of CMS tools they had to work with.

SDL Tridion Sites Case Study

Large Enterprise Hospitality Company

Introduction

This case study is based on an SDL Tridion Sites customer survey by TechValidate, a 3rd-party research service.

Challenges

The surveyed company evaluated and ultimately selected SDL Tridion Sites when looking for a content management solution that could:

  • Scale with growing digital demands.
  • Meet its mobile and digital channel needs.
  • Empower its users to manage digital properties.
  • Support personalization.
  • Communicate its brand effectively and consistently.
  • Manage multiple country and brand websites.

In purchasing SDL Tridion Sites, the company wanted to achieve greater content agility that would enable the business to own, manage & control all content types without IT intervention. It also wanted the opportunities presented by a modern platform that would drive new customer-centric initiatives such as personalization and localization.

In addition, it wanted to meet regulatory compliance standards, modernize and consolidate its fragmented CMS landscape and the overall quality of the digital experience.

Use Case

Since adopting SDL Tridion Sites the company has worked to improve its digital experience by consolidating multiple content management systems. The company has also:

  • Created responsive and adaptive mobile sites.
  • Built a portal/extranet for customers and partners.
  • Worked on front-end personalization.
  • Integrated with its other marketing technologies.

The company has integrated SDL Tridion Sites with:

  • CRM applications
  • eCommerce and PIM system
  • Proprietary applicaitons
  • Web analytics
  • Online video platforms
  • Digital asset management

Results

Since adopting SDL Tridion Sites, the surveyed company has removed internal operational barriers to website management.

Compared to competitor solutions, SDL Tridion Sites helps them easily reuse content across web pages and mobile channels, and has provided centralized brand governance with local market flexibility.

Since using SDL Tridion Sites the company has improved its brand and content consistency, with improved marketing control over mobile channels, increased online conversion rates, and improved security and compliance.

SDL Tridion Sites Customer Research

88% of SDL Tridion Sites’ customers derive additional business value from its component based approach

Many CMS are page-based, whereas SDL Tridion Sites splits up pages into smaller components that you can manage individually. This enables far better content reuse and more efficient localization and personalization; we refer to this as componentized content.How much do SDL customers value a component-based CMS over a page-based one?

Extremely valuable: 40%
Valuable: 48%
Not valuable at all: 13%

SDL Tridion Sites Case Study

Global 500 Industrial Manufacturing Company

Introduction

This case study is based on an SDL Tridion Sites customer survey by TechValidate, a 3rd-party research service.

Challenges

The surveyed company evaluated and ultimately selected SDL Tridion Sites when looking for a content management solution that could:

  • Scale with growing digital demands.
  • Address mobile and emerging digital channels.
  • Manage multiple country and brand websites

The company wanted a modern platform that would drive new customer-centric initiatives, such as personalization and localization while achieving faster time-to-market for digital campaigns and new content.

Use Case

Since adopting SDL Tridion Sites, the company has created responsive and adaptive mobile websites, built a portal/extranet for its customers and partners and streamlined its localization processes.

The company integrates SDL Tridion Sites with its web analytics application and online video platforms.

Results

Using SDL Tridion Sites, the company now better manages its brand identity globally and has removed internal operational barriers to website management.

The company identified the following key differentiators in the SDL Tridion Sites solution:

  • Easy reuse of content across channels.
  • Centralized brand governance combined with local market flexibility.
  • Fast and efficient content localization with built-in translation capabilities.
  • Integrations with other systems.

Using SDL Tridion sites, the company has benefited from improved brand and content consistency, improved marketing control over mobile channels, streamlined translations, increased online conversion rates, improved security and compliance, and faster time to market.



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About SDL Global Content Technologies

SDL is a leader in global content management and language solutions. SDL helps companies build relevant digital experiences that deliver transformative business results on a global scale.

SDL Global Content Technologies Website   SDL Website