TechValidate Research on Quadient


Quadient Case Study

Medium Enterprise Consumer Products Company

Introduction

This case study of a medium enterprise consumer products company is based on a May 2017 survey of Quadient customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

Challenges

This company is one of the leading print marketing and mailing solution providers in Europe. With advanced print communications, they are constantly pushing the boundaries of data and production technology. With roots in direct mail and marketing services, they have grown to embrace a wider set of disciplines including data analytics, creative thinking, marketing strategy, and digital media.

A top business challenge that led this client to select Quadient® Inspire was the overall need to improve their customer experience.

Use Case

To improve the customer experience, this company was looking for software that would give them the ability to have guided communications for front office workers.

During the evaluation process, Pitney Bowes and Quadient® Inspire were compared. Quadient was chosen to be the CCM provider because of it’s best-in-class integration capabilities and scope of features available.
Quadient also ranked significantly better for performance & scalability, omni-channel design & proofing, and customer support.

Results

Once Quadient® Inspire was implemented, the company experienced quick and efficient integration of multiple data sources into customer communications. They also have a 25–50% reduction in the time required to create omni-channel communications. The client has received increased cost savings and an increase in customer satisfaction scores between 10–25%. Revenue growth and volume of customer communications has also increased by 5-10%.

With Quadient® Inspire, they have a realized payback period of 12–18 months.





About This Data

This data was sourced directly from verified users of Quadient by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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