HCP365 Case Study
This case study of a large enterprise marketing & advertising company is based on an August 2021 survey of HCP365 customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.
“HCP365 is a great way to validate our paid search initiatives. It helps us to better define our target’s search behavior, which we can scale across the portfolio. It’s also very attractive to brand teams who want to enhance their field team efforts and unlock new touchpoints.”
The business challenges that led the profiled company to evaluate and ultimately select HCP365:
The key features and functionalities of HCP365 that the surveyed company uses:
The surveyed company achieved the following results with HCP365:
This data was sourced directly from verified users of PulsePoint by TechValidate.
TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.
