TechValidate Research on PCBB

These pages present data that TechValidate has sourced via direct research with verified customers and users of PCBB. TechValidate stands behind the authenticity of all published data. Learn more »

183 Customers Surveyed

1,235 Data Points Collected

20 Published TechFacts

11 Published Charts

3 Published Case Studies

Selected Research Highlights

PCBB Customer Statistic

9 out of 10 C-suite executives chose BLP as it allowed their institution to be more competitive


PCBB Case Study

Traditions Bank Won More New Business Using Profitability FIT


This case study of Traditions Bank is based on a May 2021 survey of PCBB customers by TechValidate, a 3rd-party research service.

“We have been a Profitability FIT client for a number of years. It is complex enough to provide valuable pricing and relationship profitability modeling, while not so complex that it becomes unusable for our sales officers.”


Traditions Bank selected PCBB and Profitability FIT as they faced many business challenges including:

  • Not pricing business loans competitively
  • Inconsistent loan pricing
  • Not being able to identify who their most profitable customers are

Use Case

Traditions Bank chose PCBB’s profitability solution over the competition because PCBB stands out from the competition in several ways:

  • Understands their needs and situation
  • Provides insights so they can make better-informed decisions
  • Allows their institution to be more competitive in the marketplace

Furthermore, Profitability FIT provided the following advantages over the competition:

  • The flexibility of the solution to grow with their institution as its needs change
  • Meets the needs of various roles and departments
  • Competitive pricing


Traditions Bank experienced many benefits with PCBB’s Profitability FIT. They included:

  • Built intellectual capital, creating stronger bankers
  • Provided objective, robust data to guide loan pricing strategies
  • Maximized income based on the full customer relationship

PCBB Case Study

International City Bank Finds BLP Simple and Efficient


This case study of International City Bank is based on a February 2021 survey of PCBB customers by TechValidate, a 3rd-party research service.

“PCBB’s customer service team worked flawlessly with my loan operations folks to set up BLP swapped loans in our core processing system. It was clear that they have walked in our shoes and understand how to advise us.”


International City Bank was faced with several business challenges including:

  • Losing deals to competition that could offer longer-term rates
  • Giving up present NIM for future gains
  • Aversion to swaps

The bank ultimately selected PCBB and Borrower’s Loan Protection (BLP) to overcome these challenges.

Use Case

International City Bank carefully reviewed the BLP hedging solution and was impressed by the following features, where PCBB stood out from the competition:

  • Understands their needs and situation
  • Is a trusted partner
  • Allows their institution to be more competitive in the marketplace
  • Provides outstanding customer service

Also, BLP provides advantages over the competition including:

  • Team provides expertise
  • Doesn’t compete against them
  • Helps their institution explain the solution to their borrower
  • Allows their institution to be more competitive


International City Bank experienced many benefits after using BLP with their customers. These benefits include:

  • Increased competitive advantage
  • Mitigated interest rate risk
  • Met/exceeded lending goals
  • Attracting new customers

Using BLP, International City Bank won 76-100% of competitive deals.

PCBB Advisory Services Customer Research

Key Benefits of Profitability FIT

(percent of customers)

Provide robust data to guide loan pricing
Maximize income based on customer relationship
Retaining the right customers for the long-term
Builds intellectual capital and stronger bankers

PCBB Customer Statistic


won more than 25%+ competitive deals using BLP

PCBB Customer Research

International Services Solve Many Challenges for Customers

What challenges were you trying to solve before you began using International Services from PCBB?

Slow and inefficient method for processing international payments
Our previous process was very manual
Lack of customer service from current provider
Losing customers

More to Explore

About PCBB

Founded in 1997, PCBB was created with the sole purpose of helping community financial institutions become stronger. Our mission is to provide fellow bankers with high-quality, competitively-priced solutions and personalized service without competing against them.

  PCBB Website