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TechValidate Research on MultiView

These pages present data that TechValidate has sourced via direct research with verified customers and users of MultiView . TechValidate stands behind the authenticity of all published data. Learn more »



416 Customers Surveyed

3,178 Data Points Collected

64 Published TechFacts

4 Published Charts

126 Published Case Studies



Selected Research Highlights


MultiView Case Study

Small Business Industrial Manufacturing Company

Introduction

This case study of a small business industrial manufacturing company is based on a December 2016 survey of MultiView customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

How has your campaign performed in regards to success metrics (i.e. brand awareness, website traffic, leads, website engagement, etc.)?

“Very well. We have more, better prospects than ever.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select MultiView:

  • Goals they were trying to accomplish when they decided to partner with MultiView:
    • Boost website traffic and prospect opportunities
    • Increase their company’s awareness in the marketplace

Use Case

The key features and functionalities of MultiView that the surveyed company uses:

  • Digital marketing solutions they currently use with MultiView:
    • Behavioral Targeting
    • Company Targeting
    • VisitorView
  • Has been utilizing MultiView’s digital marketing solutions for more than one year.

Results

The surveyed company achieved the following results with MultiView:

  • MultiView campaign features that have been the most valuable to their organization:
    • Ongoing refinement of the campaign parameters by the Account Manager
    • Creative strategy and ad design by the MultiView art directors
    • In-depth tracking and reporting portal
  • Rates the following services provided by their account manager:
    • Knowledge of their business: satisfied
    • Recommendations: satisfied
    • Explanation of the process: very satisfied
    • Help with reporting: very satisfied
    • Responsiveness & knowledge: satisfied

MultiView Customer Review

4/5 Stars

Biggest benefits to having a campaign with MultiView:

Get me in front of the audience I need to reach.

Would you recommend MultiView?

My account manager is very responsive. Gets me in front of the audience I need to reach with solid open and CTRs.

MultiView Customer Research

What goal(s) were you trying to accomplish when you decided to partner with MultiView?

Boosting website traffic and prospect opportunities
86%
Increasing your company’s awareness in the marketplace
73%
Reaching highly-defined audiences you were previously unable to target
38%
Promoting a new product or service
21%

Expand Visibility with MultiView’s Targeted Campaign

What are the most valuable ways that the Targeted Campaign has expanded your company’s visibility?

Reaching brand-new B2B audiences
22%
Serving advertisements on premium websites (e.g. CNN, ESPN)
17%
Keeping our message in front of website visitors after they visit
45%
Appearing in front of buyers as they search for our competitors
52%
Displaying our message as buyers look for similar products
45%
Other
23%

Customer Review: Small Business Industrial Manufacturing Company

Introduction

This case study of a small business industrial manufacturing company is based on a February 2015 survey of MultiView’s Targeted Campaign Program customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

Challenges

  • Signed up for the Targeted Campaign because they:
    • Needed to expand the reach of their company’s digital marketing

Use Case

  • Has been utilizing the Targeted Campaign for six months to one year.
  • Expanded the company’s visibility in the following ways with the Targeted Campaign:
    • Kept their message in front of website visitors after they visit

Results

  • Rated MultiView’s digital creative design as significantly better than their typical digital creative.
  • Believe that the following MultiView data insights are the most valuable to their company:
    • Competitive research
  • In regards to understanding their business and goals for the program, the MultiView Account Management team was knowledgeable.
  • Agrees that the following benefits of the Targeted Campaign program are the most important:
    • MultiView’s expertise in digital marketing campaign creation and direction

MultiView Customer Testimonial

Our campaign has been very good for brand awareness and website traffic.

Marketing Professional, Medium Enterprise Industrial Manufacturing Company



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About MultiView

MultiView is a targeted B2B digital marketing company that brings businesses and customers together where commerce and new opportunities thrive.

MultiView Website   MultiView Website