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TechValidate Research on MultiView

These pages present data that TechValidate has sourced via direct research with verified customers and users of MultiView . TechValidate stands behind the authenticity of all published data. Learn more »



416 Customers Surveyed

3,178 Data Points Collected

64 Published TechFacts

4 Published Charts

126 Published Case Studies



Selected Research Highlights


MultiView Case Study

Singer Valve

Introduction

This case study of Singer Valve is based on a December 2016 survey of MultiView customers by TechValidate, a 3rd-party research service.

How has your campaign performed in regards to success metrics (i.e. brand awareness, website traffic, leads, website engagement, etc.)?

“Excellent”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select MultiView:

  • Goals they were trying to accomplish when they decided to partner with MultiView:
    • Promote a new product or service
    • Boost website traffic and prospect opportunities
    • Increase their company’s awareness in the marketplace

Use Case

The key features and functionalities of MultiView that the surveyed company uses:

  • Digital marketing solutions they currently use with MultiView:
    • Behavioral Targeting
    • Persona Targeting
  • Has been utilizing MultiView’s digital marketing solutions for more than one year.

Results

The surveyed company achieved the following results with MultiView:

  • MultiView campaign features that have been the most valuable to their organization:
    • Solutions that met their objectives
    • Creative strategy and ad design by the MultiView art directors
    • In-depth tracking and reporting portal
  • Rates the following services provided by their account manager:
    • Knowledge of their business: very satisfied
    • Recommendations: very satisfied
    • Explanation of the process: very satisfied
    • Help with reporting: very satisfied
    • Responsiveness & knowledge: very satisfied

MultiView’s Account Management Team Continues to Impress!

90% of surveyed customers stated that MultiView’s Account Management team was knowledgeable or better in regards to understanding their business and goals for the program.

MultiView Customer Review

4/5 Stars

Biggest benefits to having a campaign with MultiView:

Lead generation. Knowing what potential customers are seeking out MaxMD, or vendors like MaxMD.

Would you recommend MultiView?

Yes. They help increase our digital footprint and reach, resulting in more leads.

Expand Visibility with MultiView’s Targeted Campaign

What are the most valuable ways that the Targeted Campaign has expanded your company’s visibility?

Reaching brand-new B2B audiences
22%
Serving advertisements on premium websites (e.g. CNN, ESPN)
17%
Keeping our message in front of website visitors after they visit
45%
Appearing in front of buyers as they search for our competitors
52%
Displaying our message as buyers look for similar products
45%
Other
23%

Customer Review: Large Enterprise Professional Services Company

Introduction

This case study of a large enterprise professional services company is based on a February 2015 survey of MultiView’s Targeted Campaign Program customers by TechValidate, a 3rd-party research service. The profiled company asked to have their name blinded to protect their confidentiality.

“We have received increased exposure in our digital marketing and have added visibility into what services are being searched more frequently.”

Challenges

  • Signed up for the Targeted Campaign because they:
    • Needed to expand the reach of their company’s digital marketing
    • Needed the availability of enhancements to the program (Inbound Leads Summary, Data Onboarding service, or Mobile Optimization)

Use Case

  • Expanded the company’s visibility in the following ways with the Targeted Campaign:
    • Appeared in front of buyers as they searched for their competitors
    • Displayed their message to buyers looking for similar products

Results

  • In regards to understanding their business and goals for the program, the MultiView Account Management team was knowledgeable.
  • As a result of the Targeted Campaign, received higher than average conversions/leads.
  • Agrees that the following benefits of the Targeted Campaign program are the most important:
    • Reaching decision-makers previously unavailable to their company
  • Had a 200% – 300% ROI from the Targeted Campaign program.

Data Insights

Which of the following data insights from MultiView have been the most valuable to your company?

Manually-configured keywords and terms
41%
Competitive research
19%
Knowledge stemming from MultiView’s association partnerships
12%
Ongoing refinement of the campaign parameters by the Account Manager
54%
Other
15%


More to Explore



About MultiView

MultiView is a targeted B2B digital marketing company that brings businesses and customers together where commerce and new opportunities thrive.

MultiView Website   MultiView Website