TechValidate Research on JW Player

These pages present data that TechValidate has sourced via direct research with verified customers and users of JW Player. TechValidate stands behind the authenticity of all published data. Learn more »



275 Customers Surveyed

1,812 Data Points Collected

26 Published TechFacts

5 Published Charts

21 Published Case Studies



Selected Research Highlights


JW Player Customer Testimonial

We’ve had bad experiences with previous streaming vendors. JW Player has proved to be reliable and performant, cost-effective and easy to work with. Great team, as well.

Clay Anderson, Executive Director of Technology, Christianity Today International

JW Player Customer Research

Top Challenges For Digital Video Businesses

What do you see as the top challenge(s) facing your video business in 2021?

Reaching audiences on new screens (Roku, Apple TV, etc)
28%
Insufficient advertising demand (low ad fill and/or CPMs)
27%
Increasing video engagement (average viewing sessions)
50%
Doing more with less (due to cost cutting, and overall business climate)
48%
Exploring and optimizing subscription and/or pay per view revenue models
25%
Developing more compelling live video experiences
31%
Producing and/or acquiring more video content
36%

JW Player Case Study

Htdigital.In

Introduction

This case study of htdigital.in is based on a January 2021 survey of JW Player customers by TechValidate, a 3rd-party research service.

“JW Player enables us to provide best-in-class viewer experiences, and supports our goals for growing video engagement, reach and revenue.”

Challenges

The business challenges that led the profiled company to evaluate and ultimately select JW Player:

  • The top challenge(s) facing their video business in 2021:
    • Insufficient advertising demand (low ad fill and/or CPMs)
    • Doing more with less (due to cost cutting, and overall business climate)
    • Exploring and optimizing subscription and/or pay per view revenue models
  • The three main drivers on why their company signed/renewed a partnership with JW Player:
    • Reducing video platform costs
    • Deepening viewer engagement with their video content
    • Scalability and performance of (live) video delivery
    • Turn key support for the latest digital video standards

Use Case

The key features and functionalities of JW Player that the surveyed company uses:

  • How they use JW Player:
    • Video Streaming (hosting, transcoding and playlist management)
    • Live Channels
    • Analytics

Results

The surveyed company achieved the following results with JW Player:

  • The vendors they evaluated before choosing JW Player:
    • Brightcove
    • Kaltura
    • Vimeo
  • Rates JW Player compared to other video platform solutions:
    • video viewing experience: significantly Better
    • advertising Revenue: significantly Better
    • ease of use: significantly Better
    • expanding reach on new screens / platforms: significantly Better
    • breadth in developer APIs and documentation: significantly Better
  • They increased the volume of video published by 30-40% with JW Player.

JW Player Customer Testimonial

Ease of use and out of the box solution.

Pablo Erquiaga, Product Manager, Inversora Corporativa S.A.

JW Player Case Study

Mumbrella

Introduction

This case study of Mumbrella is based on a January 2021 survey of JW Player customers by TechValidate, a 3rd-party research service.

“JW Player enables us to provide best-in-class viewer experiences, and supports our goals for growing video engagement, reach and revenue.”

“The platform is easy to use for everyone. "

Challenges

The business challenges that led the profiled company to evaluate and ultimately select JW Player:

  • The top challenge(s) facing their video business in 2021:
    • Increasing video engagement (average viewing sessions)
  • The three main drivers on why their company signed/renewed a partnership with JW Player:
    • Reducing video platform costs

Use Case

The key features and functionalities of JW Player that the surveyed company uses:

  • How they use JW Player:
    • Web video players (desktop and mobile HTML5 players)

Results

The surveyed company achieved the following results with JW Player:

  • The vendors they evaluated before choosing JW Player:
    • Brightcove
    • YouTube
  • Rates JW Player compared to other video platform solutions:
    • video viewing experience: significantly Better
    • ease of use: significantly Better

JW Player Customer Research

Driving monetization and business growth

What impact did JW Player have on your video advertising and revenue?

Over 100%
18%
50-100%
9%
40-50%
13%
30-40%
13%
20-30%
4%
10-20%
9%
0-10%
33%


More to Explore



About JW Player

JW Player is the New York-based company that pioneered video on the web and continues to innovate for the future. As creators of the world’s first open source video player in 2008, we powered the original YouTube and have since expanded to video hosting and streaming, advertising, and analytics for 1 billion monthly unique viewers in 200 countries

JW Player Website   JW Player Website