TechValidate Research on Hanley Wood

166 TechFacts – Page 5 of 6


Hanley Wood Customer Testimonial

Improved Data-Driven Marketing

Hanley Wood / Metrostudy helped us identify gaps in our data so we could form a strategy to improve data-driven marketing.

Vice President, Small Business Construction Company

Hanley Wood Customer Review

Data Helps Sales and Marketing Alignment

4/5 Stars

Has your data implementation helped your sales and marketing teams align?

Yes!

Hanley Wood Customer Review

Data Helps Sales Too!

5/5 Stars

Other functions/departments in the organization that have benefited from access to the purchased data?

Our Sales department has benefitted from access to the purchased data.

Hanley Wood Customer Review

5 Star Rating for Data & Information Services!

5/5 Stars

Other functions/departments in the organization that have benefited from access to the purchased data?

Sales and Finance

Hanley Wood Customer Review

5 Star Rating for Data & Information Services!

5/5 Stars

Hanley Wood Customer Review

5 Star Rating for Data & Information Services!

5/5 Stars

Hanley Wood Customer Statistic

Data Strategy

86% of surveyed organizations consider their data strategy very important to their overall marketing strategy & execution.

86%

Hanley Wood Customer Statistic

85% of organizations agreed with the following statement:

“Hanley Wood’s data program(s) helped me implement smarter sales and marketing strategies resulting in business opportunities that I would have otherwise missed.”

85%

Hanley Wood Customer Statistic

67% of surveyed organizations have a greater ability to segment and target customers and prospects as a result of leveraging a data program with Hanley Wood / Metrostudy.

67%

Hanley Wood Customer Statistic

66% of surveyed organizations found the breadth & depth of the data available was the key selection criteria for choosing Hanley Wood / Metrostudy as their data and information service partner.

66%

Hanley Wood Customer Statistic

72% of surveyed organizations found market & data expertise was the key selection criteria for choosing Hanley Wood / Metrostudy as their data and information service partner.

72%

Hanley Wood Customer Statistic

77% of surveyed organizations partnered with Hanley Wood / Metrostudy for their data and information needs because of its ability to target growth opportunities.

77%

Hanley Wood Customer Fact

“The audience demographics are top tier. We are able to network with great people who are some of the best in their industry.”

CIC has been able to generate qualified leads, increase brand and/or product awareness, and develop personal connections with key individuals and decision makers from their event.

Hanley Wood Customer Fact

“Hanley Wood events have helped us discover new avenues for product awareness and sales.”

Cosella Dorken Products has been able to generate qualified leads and increase brand and/or product awareness from their event.

Hanley Wood Customer Fact

“Hanley Wood has helped us achieve the leadership position in our industry.”

Boise Cascade Company has been able to develop personal connections with key individuals and decision makers and strengthen loyalty with key buyers from their event.

Hanley Wood Customer Fact

“Hanley Wood does a nice job with all of the events they put on. They help interact with customers in a different environment.”

Timberlake Cabinets has been able to improve cost efficiency & reduce the strain on staff to produce event(s), increase brand and/or product awareness, develop personal connections with key individuals and decision makers, and strengthen loyalty with key buyers from their event.

Hanley Wood Customer Fact

“Hanley Wood helped us create brand awareness and connect with industry prospects.”

Plastpro has been able to generate qualified leads, increase brand and/or product awareness, and develop personal connections with key individuals and decision makers from their event.

Hanley Wood Customer Fact

Why Partner With Hanley Wood?

Realync was able to accelerate sales efforts – generating qualified sales leads, create brand awareness & segment leadership, deepen relationships & strengthen connections with key industry prospects, and reach new customers & markets due to their partnership with Hanley Wood.

Hanley Wood Customer Statistic

Hanley Wood Executive Programs

93% of surveyed organizations rate Hanley Wood’s return on investment (ROI) as better than the competition.

93%

Hanley Wood Customer Statistic

Hanley Wood Executive Programs

97% of surveyed organizations rate Hanley Wood’s reliability as better than the competition.

97%

Hanley Wood Customer Statistic

Hanley Wood Executive Programs

96% of surveyed organizations rate Hanley Wood’s execution as better than the competition.

96%

Hanley Wood Customer Statistic

Hanley Wood Executive Programs

97% of surveyed organizations rate Hanley Wood’s customer service as better than the competition.

97%

Hanley Wood Customer Statistic

Hanley Wood Executive Programs

97% of surveyed organizations rate Hanley Wood’s performance as better than the competition.

97%

Hanley Wood Customer Statistic

97% of surveyed organizations rate Hanley Wood’s customer service as better than the competition.

97%

Hanley Wood Customer Review

5/5 Stars

Would you recommend Hanley Wood?

Yes. Hanley Wood is a great organization that produces high-quality information and services to attract industry leaders.

Hanley Wood Customer Review

How our Hanley Wood engagement has impacted our business:

Hanley Wood has helped us connect with industry prospects and increased our brand awareness with them.

Would you recommend Hanley Wood?

Yes, I would. The events that I attended were beneficial to our company and I would recommend those events for sure. Hanley Wood is very well organized and gives you a good return on your time and investments.

Hanley Wood Customer Review

4/5 Stars

How our Hanley Wood engagement has impacted our business:

We use HW for a variety of services, media, events, and thought leadership. HW offers a portfolio that is hard to match elsewhere and it helps us with conducting our business.

Hanley Wood Customer Review

4/5 Stars

How our Hanley Wood engagement has impacted our business:

We have been attending and exhibiting at the MFE Conference for 6+ years now. This is the one annual event that brings in the most number of our developer and GC clients. We have a very niche customer base and rely heavily on repeat business, so this conference serves as a means for reconnecting and strengthening those relationships.

Would you recommend Hanley Wood?

Yes. Hanley Wood is organized and responsive in my experience.

Hanley Wood Customer Review

4/5 Stars

How our Hanley Wood engagement has impacted our business:

Event execution and advertising awareness.

Would you recommend Hanley Wood?

Yes. Hanley Wood will help you reach targeted trades.

Hanley Wood Customer Review

4/5 Stars

How our Hanley Wood engagement has impacted our business:

Connecting with a respected and recognized brand in the construction industry helps to raise the level of our brand in the industry.

Would you recommend Hanley Wood?

Yes.




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