Original Research on CallRail

CallRail Customer Research

Replace your desk phone with Lead Center.

What solutions or providers did you consider replacing your traditional desk phones with?

CallRail was our first choice	55%
Mobile phones	10%
Comcast Business	7%
RingCentral	7%
Dialpad	3%
Nextive	3%
Vonage	3%
Other	10%

CallRail Case Study

Tri Pointe Homes, Inc.

Introduction

This case study of TRI Pointe Homes, Inc. is based on a May 2022 survey of CallRail customers by TechValidate, a 3rd-party research service.

“Lead Center is a critical resource that empowers your team and gives them the tools they need to succeed.”

Challenges

TRI Pointe Homes selected CallRail after evaluating their business challenges and gaps in their current setup:

Prior to using Lead Center, they primarily communicated with their customers using desk phones.

What TRI Pointe Homes was out to solve:

Decrease missed calls while in the field, working remotely, or outside the physical office
Keep better track of their leads
Gain visibility into when/if leads were being followed up with

Use Case

TRI Pointe Homes found these key features and functionalities of Lead Center to be vital to the business:

Text messaging including MMS (photos and videos)
Channel source data in caller ID
Call recording
Call routing
Complete customer interaction history (including tags, notes, and lead qualification)

Results

Since implementing Lead Center, TRI Pointe Homes has been able to see results immediately:

50% or more improvement in lead conversion rate and recovery of lost leads
25-50% improvement in lead response time, sales revenue, and cost savings

TRI Pointe homes strongly agrees that Lead Center has:

Improved their customer experience
Helped their team close deals more effectively
Improved their team’s collaboration and productivity
Helped them reach more of their target audience

CallRail Case Study

Clean Cut General Contractors, LLC gains clarity on customer interactions by dropping the desk phones and picking up Lead Center.

Introduction

This case study of Clean Cut General Contractors, LLC is based on a May 2022 survey of CallRail customers by TechValidate, a 3rd-party research service.

“The difference in tracking leads with Lead Center and using traditional phones is like night and day. We know who called, from where, which channels they found us through, and can even tag the call for specific services.”

Challenges

The business challenges that led Clean Cut General Contractors, LLC to evaluate and ultimately select Lead Center with CallRail:

Previously communicated with customers via traditional physical desk phones
Not able to keep track of leads
No consolidated place to track leads coming in from a variety of channels

CallRail’s Lead Center was their first choice when considering a mobile or softphone solution or provider.

Use Case

The key features and functionalities of Lead Center that Clean Cut General Contractors found “very valuable”:

Single inbox for the whole team
Cloud-based phone solution for your computer (i.e. Softphone)
Text messaging including MMS (photos and videos)
Channel source data in caller ID
Call recording
Call routing
Complete customer interaction history (including tags, notes, and lead qualification)
Mobile app

Results

Clean Cut General Contractors achieved the following results with Lead Center:

25-50% improvement in lead conversion rate
25-50% improvement in lead response time
10-24% improvement in lead volume or quality
10-24% improvement in recovery of lost leads

Clean Cut General Contractors saw improvement in one or more of the above areas just 2 months after implementing Lead Center.

Clean Cut General Contractors agrees that Lead Center improved their customer experience and improved their team’s collaboration and productivity.

CallRail Customer Testimonial

Being able to track campaign performance is vital to our practice. CallRail has further helped develop our campaigns by finding keywords in Call Transcripts and identifying both objections and confusion within our funnel, which allows me to take the next steps to create a solution.

— A customer of CallRail

CallRail Customer Research

Get Immediate Value with CallRail

77% of customers surveyed saw value or results within the first 2 weeks of using CallRail Call Tracking.

Within the first 1-2 weeks: 77%

30 days or more: 23%

CallRail Customer Testimonial

Lead Center consolidates and centralizes business calls to make them more actionable.

— Business Director, Small Business Real Estate Company

TechValidate Research on CallRail

These pages present data that TechValidate has sourced via direct research with verified customers and users of CallRail. TechValidate stands behind the authenticity of all published data. Learn more »

About TechValidate Research

Selected Research Highlights

Replace your desk phone with Lead Center.

Tri Pointe Homes, Inc.

Introduction

Challenges

Use Case

Results

Company Profile

About CallRail

Clean Cut General Contractors, LLC gains clarity on customer interactions by dropping the desk phones and picking up Lead Center.

Introduction

Challenges

Use Case

Results

Company Profile

About CallRail

Get Immediate Value with CallRail

More to Explore

About CallRail

CallRail’s leads-focused analytics platform brings clarity to our customer’s digital marketing efforts. We work within their existing workflow, help them improve their spends quickly, and provide tools that are beautiful, intuitive and helpful.