Alpha Customer Research
What current trends are shaping how your organization approaches product management?
|Customer understanding: formalizing the process for leveraging customer insights and feedback||
|Pricing and packaging strategy: value propositions – more than just messaging||
|Agile enablement: finding the connections between the development process and business decisions||
|Product innovation and lifecycle process: recognizing the value of standardized processes.||
|Product portfolio investment decisions: quick approaches for evaluating innovation ideas||