TechValidate Research on 4C


4C Case Study

Resolution Media

Introduction

This case study of Resolution Media is based on a July 2016 survey of 4C customers by TechValidate, a 3rd-party research service.

“Customer service is the top reason why I would recommend 4C to a client. They are very responsive, open to feedback, reacts quickly to bugs and errors, and make time for every client to learn about the objectives and determine the best solution.”

Challenges

Top reasons for choosing 4C:

  • Comprehensiveness of major publishers and geographies
  • Innovation of unique first-to-market offerings
  • Service of responsive and knowledgeable client support personnel

Use Case

Key media and advertising objectives:

  • Awareness/branding
  • Attitudinal Lift (Purchase Intent, Innovation Lift, etc)

Results

Improvements in advertising results from 4C:

  • Engagement rate increased over 50%

Realized a return on investment in less than 3 months after signing with 4C.

Saves more than 6 hours per week.





About This Data

This data was sourced directly from verified users of 4C by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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