TechValidate Research on 4C


4C Case Study

United Nations

Introduction

This case study of United Nations is based on an August 2016 survey of 4C customers by TechValidate, a 3rd-party research service.

“What I like most is the reach and the kind of data we receive from Teletrax. A lot of details we wouldn’t be able to retrieve on our own.”

Challenges

Top reasons for choosing 4C/Teletrax:

  • Comprehensiveness of all major channels and countries
  • Insights into data and science analytics
  • Service of responsive and knowledgeable client support personnel

Use Case

Key objectives for TV monitoring:

  • Client renewals
  • Content monetization
  • Editorial Analysis
  • Reach and performance analysis

Results

Realized a return on investment in less than 6 months after signing with 4C/Teletrax.





About This Data

This data was sourced directly from verified users of 4C by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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