TechValidate Research on 4C


4C Case Study

Coegi

Introduction

This case study of Coegi is based on a July 2016 survey of 4C customers by TechValidate, a 3rd-party research service.

“Our representative always responds in a timely manner and always has great information. 4C is constantly updating new innovations that we can’t wait to try.”

Challenges

Top reasons for choosing 4C:

  • Comprehensiveness of major publishers and geographies
  • Insights into data science and analytics
  • Service of responsive and knowledgeable client support personnel

Use Case

Key media and advertising objectives:

  • Awareness/branding
  • Offline sales
  • Online sales
  • Reach/frequency
  • Social engagement (likes, retweets, repins, shares, comments, etc.)
  • Video views
  • Website clicks
  • Website conversions

Results

Improvements in advertising results from 4C:

  • Brand awareness increased up to 9%

Saves more than 1 hour per week.





About This Data

This data was sourced directly from verified users of 4C by TechValidate.

TechValidate verifies the identity and organizational affiliation of all participants that contribute to published research data. When research participants so desire, we also guarantee their anonymity so that they may share information honestly and freely.


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