B2B vendors can typically only harness 5-10% of their customer base for customer referencing activities. And yet, a much larger percentage of their customers are satisfied with their product/service. We call this untapped resource the "Silent Satisfied Majority".
Why does the Silent Satisfied Majority exist? There are several reasons:
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When participants opt to have their public identity protected, the data they contribute is attributed by their role and industry (e.g. CIO, Fortune 500 Financial Services Firm).
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TechValidate collects data from your customers via fast and easy-to-use online questionnaires. The participation process is quick and fun, which encourages high participation. In fact, TechValidate routinely increases customer participation rates by 3X or more.