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Research Portals
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How our customers use their research portals.
TechValidate research portals are targeted microsites that are great content offers to support lead-generation and lead-nurturing campaigns. Here's how our customers often use them:
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Use with Drip Marketing Campaigns
Research Portals are used to educate and nurture cold prospects before turning them over to sales. Customers often use them in conjunction with marketing automation software.
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Showcase Success in a Vertical
Research Portals can be created as proof of traction in vertical industry or key strategic market. They can be easily tailored for verticals industry marketing initiatives.
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Prove Traction with a Partner
Research Portals can act as market validation for a joint solution created between your product and another partner. They are ideally suited for joint partner marketing activities.
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Demonstrate a Usage Model
Research Portals can show how customers use your product to solve a specific problem or how it is part of a larger solution. Portals can become a key deliverable in a solution selling and marketing campaign.
All TechValidate research portals are:
3rd-Party Proof
TechValidate provides verified proof of your customer success. We verify the identities and organizational affiliations of all customers that participate. We stand behind the authenticity of the data that we collect and publish.
Customized to Meet Your Message
You can create an unlimited number of customized portals that tell thematic stories about how your customers use your products.
Easy to Share
We make it easy to distribute your research portals via email, social media, on the web, and through marketing automation software.
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